Advantages and disadvantages of television advertising

1, for the masses, large coverage, high penetration rate;

2, audio-visual, the strongest comprehensive performance ability, with impact and infectious;

3, more direct and mandatory;

4, easy to establish intimate feelings with the viewers, increasing product affinity;

5, high credibility, the "Seeing is believing";

6, close to life, is an important part of consumption;

7, emotional media, its TV advertising can shape the brand image; give the product emotion, culture, taste and other non-homogenized features;

8, rapid promotion of products, quickly enhance awareness;

9, TV advertising is more effective in promoting the product;

9, TV advertising is more effective in promoting the product;

9, television is more effective in promoting the product;

9, television is more effective in promoting the product;

9, television advertising with a certain degree of "mandatory", and therefore strong penetration, high rate of arrival;

10, and the most relevant to life.

Disadvantages

1, time constraints;

2, cumbersome production;

3, high cost;

4, can not be explained in detail and save.

Warm tips: the above content, for reference only.

Answer time: 2021-04-19, the latest business changes please refer to the Ping An Bank official website announcement.

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