Traditional Culture Encyclopedia - Traditional festivals - How many years did online advertising originate?
How many years did online advertising originate?
Tracing back to the source, online advertising originated in the United States.
1994 10.27 is a milestone in the history of online advertising. The famous American Hotwired magazine launched the online version of Hotwired, and launched the online advertisement on the website for the first time, which immediately attracted AT & amp; T and other 14 customers posted advertising banners on their home pages, which marked the official birth of online advertising.
What's more worth mentioning is that the click-through rate of online advertisements was as high as 40%.
The Development of Online Advertising in China
The first commercial online advertisement in China appeared in March, 1997. The communication website is Chinabyte, and the advertising form is an animated banner advertisement with 468×60 pixels.
Intel and IBM were the first advertisers in China to put advertisements on the Internet.
China's online advertising didn't reach a certain scale until 1999.
After years of development and baptism, the online advertising industry has gradually matured.
Network advertising planning process
Internet advertising and TV advertising
The essential characteristics of online advertising
Charging method of online advertising
Internet advertising terminology
Characteristics of online advertising
The main forms of online advertising
The origin of online advertising
What is online advertising?
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