What are the barriers to entry for traditional media

1, the ability to sustain content output!

The purpose of user attention is to be able to obtain valuable content, so the most important thing for self-media is to be able to continue to produce content that is valuable to the user, useful, interesting, reciprocal, mutual absorption! This is the core threshold! Focus on the content of the vertical field of their account; continuous output!

2, the ability to analyze data

Doing self-media must always follow up on their own account operations, such as article or video views, interaction, increase the amount of powder, conversion rate, etc., these data feedback is the user's real needs, and timely adjustment of their own output according to the data feedback, in order to maximize the satisfaction of the user's needs, the account in order to have a better promotion!

In addition to these two, other things like editing, design and so on are actually very important, as well as the specifications of their respective media platforms, but compared to the continuous output and data analysis can be called more threshold.