Tmall Elf has the difference between screen and no screen.

Smart speakers are one of the hottest smart products in the past two years, and the market is as hot as the rise of smart phones in the previous two years. Amazon, Apple, Google and other companies in the United States are constantly raising prices to seize the smart speaker market in full swing, while Internet companies in China are not idle, and giants such as Xiaomi, Ali, Baidu and Tencent have squeezed into this industry one after another. Faced with China's huge demographic dividend, whoever seizes the top spot in the smart speaker market will win hundreds of millions of families and be invincible in the Internet of Things era.

Why is this? Because smart speakers carry the heavy responsibility of popularizing the Internet of Things and smart life to ordinary families. Although smart speakers are still in the stage of being educated step by step, and their intelligence has not been fully exerted, making people feel "mature smart life", this scene will always come. At least, after I used the smart speaker, I transferred some functions I used on my mobile phone or the processes I needed to operate by hand to the speaker. For example, going out in the morning to check the weather and schedule, going home at night to listen to news and music, and even including some smart home controls, have formed a very sticky habit. When you start to transfer some functions of mobile phones or daily hands-on operations to voice commands, you will understand why the giants are eager to get a piece of the action.

At present, most smart speakers are based on pure voice interaction. After all, it seems more reasonable to use pure voice interaction in the name of "speaker". However, as the intelligent brain of human family in the future, it is obvious that only the intelligent experience of voice interaction is not enough. People need to actively mobilize every organ of the human body to receive information through multi-dimensional interaction such as touch, hearing and vision, so as to have more emotional transmission and intelligent experience. Then, it is reasonable to add a screen to the smart speaker, and it is also an urgent product upgrade. So Ali launched the Tmall Elf CC, a smart speaker with a screen. After two or three months of use, it has indeed brought an intelligent experience of upgrading dimensions.

The first is home, and beauty and generosity are the key points.

Many smart speakers will consider the problem of home placement when designing. Therefore, either the small ones can be hidden in the corner or directly made into the shape of a speaker. But with the screen, it's different. It can be used as an alarm clock to replace your bedside, or as a digital photo album on your desk ... In short, it can replace more traditional family elements, so the design needs to consider more factors. The simple and generous forest fog white of Tmall Elf CC is my favorite and respected color, which can be well placed on wooden desks or bedside tables, while another fruit red is suitable for families with fashionable and enthusiastic decoration.

The Tmall Elf CC is small and moderate, surrounded by rounded corners with large radians, and the whole machine is more compact. The front is a 7-inch IPS screen, the viewing angle is 178, the natural color temperature is 7000K, the top is an 8-megapixel camera, and the bottom of the screen is a full-range speaker wrapped in gray fabric, which makes CC look more simple and fashionable.

At the top of the fuselage, the design team designed four physical buttons and three microphones, namely, volume reduction, mute button (microphone off), volume increase and on-off button. There are two details to explain. First, the mute button is slightly concave, which is obviously different from the volume adjustment button, making it easier for you to type blindly with your fingers. The power key is designed on the outside of the fuselage, which is convenient for the blind to operate and can reduce misoperation.

The back of the fuselage is more concise. The light gray logo is the symbol of Tmall Elf. There are no buttons, and there is an orange groove at the top to assist sound generation and heat dissipation.

On the bottom side is the power interface, and the orange element adds vitality to the white body.

In short, Tmall Elf CC is a simple and versatile style, which can be well integrated into family life scenes, and it will not appear abrupt in the living room, bedroom and kitchen.