Volkswagen does not leave a name to "wander" Jianghuai Automobile Jianghu. What does it want to do?

Although 2020 is about to pass, the great events of cycling have never stopped. Not long ago, the bankruptcy of Brilliance Auto made the whole auto industry sigh. After all, an independent brand relying on BMW's aura ended up like this. Just after the melon in Brilliance was finished, the equity adjustment of Jianghuai and Volkswagen made the whole automobile circle lively again.

Recently, JAC Volkswagen Co., Ltd. was renamed as "Volkswagen (Anhui) Co., Ltd.". In terms of equity distribution, Volkswagen China Investment holds 75% equity of Volkswagen (Anhui) Co., Ltd., and Jianghuai Automobile holds 25% equity of Volkswagen (Anhui) Co., Ltd. At the same time, JAC Volkswagen announced that its R&D center was officially completed on February 8, 65438.

Another example of China's stock ratio adjustment

In fact, the topic of foreign share ratio has been discussed for many years. At the beginning, the "joint venture tide" was full of mud and sand, so the state also stipulated that the auto stocks should not exceed 50% of foreign investment. With the continuous maturity of China's automobile industry, whether to liberalize the foreign share ratio has become a problem that has to be faced.

The first public equity ratio is BMW Brilliance. As early as 20 18, Brilliance and BMW have signed an agreement, agreeing that BMW will increase its shareholding ratio from 50% to 75% and take the lead in holding Brilliance. After the news was made public, the automobile industry set off a wave of equity adjustment. After all, having control means having a greater say in this place and being less restricted in the market.

After BMW became the "first person to eat crabs", other car companies were eager to move, and as the largest car company in China, Volkswagen's ambition was "obvious". In China, Volkswagen has three joint ventures: SAIC Volkswagen, FAW Volkswagen and Jianghuai Volkswagen. However, because the first two are really strong in sales volume, it is not so easy for the public to exchange shares, so they also set their eyes on Jianghuai.

What does the public want to do after raising the share ratio?

What the industry is most interested in is what Volkswagen (Anhui) will do in the future.

Judging from Volkswagen's commitment, after the cooperation, the two parties will actively introduce overseas first-class models to China, which is believed to be the main reason for the completion of Jianghuai Volkswagen R&D Center.

It is worth mentioning that new energy vehicles are also a key to their cooperation. Volkswagen (Anhui) announced that it will build a brand-new factory to produce MEB platform models in the next three years. The plant is expected to have a production capacity of 350,000 vehicles per year, and the first model is expected to be put into production in 2023.

There is no doubt that new energy vehicles are the ultimate direction of future automobile development. For traditional car companies, how to quickly transform to electrification is a very critical thing, and the public puts this very important burden on Jianghuai. According to the agreement, Volkswagen will award Volkswagen (Anhui) 4 to 5 audi ag brand products based on its pure electric platform. At the same time, Volkswagen will give priority to the production of plug-in hybrid vehicles and fuel vehicles such as Volkswagen Class B and Class C in Jianghuai Volkswagen under the premise of China laws and permits.

Can "stock for technology" still succeed?

Previously, because BMW and Brilliance adjusted their shareholding ratio to 75: 25, many people lamented that trading the market for technology was actually just a lonely change, and the recent bankruptcy of Brilliance Auto seemed to confirm everyone's point of view. After the adjustment of the proportion between Jianghuai and Volkswagen, will it repeat the mistakes of Brilliance?

Although it was said that it had more say, due to the limitation of shareholding ratio, Jianghuai actually encountered a lot of resistance in market competition. In addition, Volkswagen already has two very powerful joint venture car companies, so it is naturally impossible to focus more on Jianghuai, and what Jianghuai can learn is not so complete. However, this equity adjustment has given the public more voice, which also means that the public will pay more attention to today's public (Anhui). After all, this is a joint venture truly led by the public.

Jianghuai Automobile, which is supported by the public more attentively, is undoubtedly the beginning of an upward movement. After all, it is almost a household name to mention the public in China. Even though Japanese cars are growing very fast now, Volkswagen still has an irreplaceable position in the hearts of Chinese people. At the same time, the adjustment of the shareholding ratio will not make Jianghuai just rely on BMW like Brilliance Auto. With less right to speak, we can learn advanced technology from foreign companies that invest more capital and technology costs, participate in the competition in China automobile market, and even stimulate their independent innovation ability.

Write it at the end

At present, the adjustment of the proportion of shares between JAC and Volkswagen is a win-win choice. If Jianghuai studies and develops well, it is still very unlikely to take the glorious old road. However, after the adjustment of the share ratio between BMW Brilliance and Jianghuai Volkswagen, it also means that the door of the domestic automobile market has gradually opened, and it seems that domestic enterprises that still rely on foreign companies should wake up.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.