Traditional Culture Encyclopedia - Traditional festivals - Caring for the Elderly —— Introduction of Package
Caring for the Elderly —— Introduction of Package
20/kloc-in March, 2003, CCTV was broadcasting a public service advertisement "Caring for the Elderly-Packaged Articles". The text in the advertisement is "Dad's memory is getting worse and worse. He forgets many things. He doesn't even know his son or where his home is. My son took him out to dinner, and there were two jiaozi left on the plate. Dad actually grabbed jiaozi with his hand and put it in his pocket. My son was stunned, and my father said, "My son likes this. "As soon as this short film was broadcast, it was widely forwarded on major video websites and Weibo. This public service advertisement is one of the series of public service advertisements specially created by CCTV to care for the elderly. The short film, directed by the famous Hong Kong advertising director Hou Zhongxian, takes the most important "filial piety" in China's traditional culture as the theme and tells a love for his son buried in his father's heart.
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