Traditional Culture Encyclopedia - Traditional festivals - 10 passenger car market analysis: the sales of major car companies continue to rise.
10 passenger car market analysis: the sales of major car companies continue to rise.
According to the data of Passenger Car Federation, the domestic passenger car market sold 1.992 million vehicles in June, up 8. 1% year-on-year and 4. 1% quarter-on-quarter.
Up to now, the domestic automobile market has achieved a high growth of around 8% for four consecutive months. Among them, the cumulative sales in the month were1-110,000 vehicles, and the decline was further narrowed to-10.2% compared with the previous month.
It can be seen that the industry market as a whole has tended to a stable trend of overall recovery.
In today's market evolution, when incremental competition turns into stock competition, the concentration of the market will tilt to the top.
Under the "Matthew effect" of the strong and the winner takes all, the number of head car companies in June was basically the same as that in September, and almost all the top 15 companies achieved positive growth year-on-year.
In terms of vehicle models, except MPV, other market segments continued to rise, and the overall automobile market strengthened.
On the list of car companies, FAW-Volkswagen still won the championship, with a year-on-year increase of 8. 1% to 2 1. 1 10,000 vehicles. SAIC Volkswagen followed closely, but it was the only listed car company with negative growth year-on-year, with a year-on-year increase of-65,438+06.8% to 654,380+049,000 vehicles.
SAIC-GM ranked third with a slight advantage, with a year-on-year increase of 65,438+06.1%to 654,380+048,000 vehicles.
In the list, although Dongfeng Nissan has only a small increase of 4.6%, the achievement of 65,438+02,465,438+097 vehicles has set its own best sales record of 65,438+00 months, and it has also achieved positive growth for seven consecutive months.
As can be seen from the data, the "two fields" in June of 5438+00 achieved double-digit year-on-year positive growth, and the results were gratifying.
However, Toyota's two joint ventures, FAW Toyota and GAC Toyota, both fell out of the top ten, ranking 1 1 and 12 respectively-this is the first time that Honda has surpassed Toyota in sales this year, and its two companies achieved the first place in Japanese car sales with a total sales volume of 65,438+080,655 vehicles, with a year-on-year increase of 22.3.
In terms of self-owned brands, Geely Automobile increased by 1.8% year-on-year, which was not significant, but its huge user base still made it ranked fourth in the list. The growth rates of Changan Automobile, Great Wall Motor and Chery Automobile are all good, with Changan Automobile increasing by 50% year-on-year. Moreover, a total of 65,438+0,583,526,5438+0 vehicles were sold in June, exceeding the annual sales target of 654,380+0.5 million ahead of schedule.
In terms of market segments, the sales volume of 5438+00 vehicles in June was 948,000, an increase of 8.8% year-on-year, ensuring steady growth. However, due to the epidemic situation, the cumulative sales from June/kloc-0 to June 1 0 decreased 12.5%.
Located at the head of the car, it is still Sylphy and LaVida. Among them, Xuanyi increased by 30% year-on-year, reaching the data of 554 17 units; LaVida, on the other hand, decreased by 10.5% and sold 4 1357 vehicles. On balance, the gap between the two has further widened.
But in fact, the main sales model of Nissan Sylphy is still the old Sylphy classic-it contributes most of the sales, and because of the iteration of the model, the price of Sylphy classic has dropped.
In contrast, the appearance of the new Sylphy is younger, but the "reduction phenomenon" of its low-profile models has been criticized, such as the use of rear drum brakes and double airbags-but for a family car, it is obvious that consumers pay more attention to size, space, comfort and price.
In the car sales list, the new Yinglang came to the top four with sales of 38 120. Once it falls out of the top ten, it will change the three cylinders into four cylinders, and at the same time, it will change its own decline and play a textbook-level "counterattack" for the majority of three-cylinder cars.
Looking at the car list of June 5438+ 10, a total of 12 cars exceeded the sales threshold of 20,000, including Geely Emgrand, Hong Guang MINI and Changan Yidong-but only Geely Emgrand was in the top ten of the list.
Compared with cars, the increase of SUV section is more obvious. According to the data of the Federation, in June of 5438+00, the sales volume of SUVs was 937,000, up 9.9% year-on-year. During the period of 1- 10, the cumulative sales volume of SUVs was 6.903 million, and the year-on-year decline has narrowed to 5.3%.
On the SUV list, Haval H6 still has a strong lead. Thanks to the update of the third-generation models, the sales volume of Haval H6 increased by 28.8% year-on-year with 5 1552 vehicles, and it was completely separated from the second Changan CS75.
In the top ten of the list, in addition to Haval and Changan CS75, Geely, BYD Song and Haval all have good results.
Compared with the bleakness of independent brands in the top ten list of cars, they occupy half of the top ten list of SUVs-enough to see that the quality of independent models is gradually recognized and accepted by consumers.
Compared with the self-owned brands that have attracted much attention, Volkswagen is undoubtedly much worse-except for Tuyue, which ranked 14 on the list with a year-on-year growth of 7.6%, Tiguan and Tan Yue, which grew-15. 1% and -26.5% respectively, became the two models with the most obvious decline in the list.
Among Japanese SUVs, Honda CR-V ranked third with a sales volume of 27,682 vehicles and a year-on-year increase of 42.5%, followed by Nissan Hacker and Honda XR-V. Only Nissan Qi Jun experienced a year-on-year decline of 9.5%.
Compared with the hot field of cars and SUVs, the MPV market is much calmer. In June 5438+ 10, the sales volume of MPV was107,000 vehicles, down 10.0% year-on-year and up 0.2% month-on-month. The cumulative sales volume was 846,5438+0,000 vehicles, a year-on-year decrease of 25.4%.
In the MPV list, Wuling Hong Guang still holds the top spot, with a sales volume of 26,000 vehicles in June of 5438+ 10, an increase of less than 3,000 vehicles compared with last month, but a decrease of 20.3% compared with last year. It can be said that under the background of consumption upgrading, Wuling Hong Guang has already lost its strong momentum of monthly sales of 60,000, and its sales volume has been declining year after year.
On the other hand, Buick GL8, Ailishen, Chuanqi M8/M6 and other high-end MPV market models have been on the rise, which shows that users' consumption tendency in the MPV market has changed to demand for high-quality models.
If we only look at the year-on-year increase of the automobile market segment in June 5438+ 10, then the new energy market is undoubtedly above the car, SUV and MPV markets.
According to the data of the Federation, the sales volume of new energy narrow-sense passenger cars in June was134,000, up 1 12.0% year-on-year and 2 1.0% quarter-on-quarter. The cumulative sales volume was 735,000 vehicles, down 9. 1% year-on-year.
Among them, Wuling Hong Guang MINI, which has been on the market for only three months, won the championship with 206,365,438+0 vehicles, surpassing Tesla models? 3, and opened a huge gap of 8,488 vehicles.
In addition to Wuling Hong Guang MINI, three mini cars, namely Euler R 1, Chery eQ and CLEVER, also entered the top ten, among which Euler R 1 ranked third in the list with a huge increase of 287.5% year-on-year, which proved the future potential of mini cars to the consumer market.
In the new energy list, BYD Han, as an independent pure electric vehicle with a price of 250,000, saw its sales volume rise to 5,055 this month-it can be said that it is not easy for the real figures to achieve such results within the pricing range of 200,000. According to BYD's official forecast, with the improvement of production capacity, the monthly delivery of new cars in the later period may reach 7000.
Write it at the end
With the blessing of the traditional peak consumption season, the hidden consumer demand is gradually released, and many car companies show an upward trend in June 5438+ 10. At the same time, with the help of the efforts of major car companies to launch new models and promote consumption policies in many places in recent months, their sales are also rising-but today, with fierce competition in the stock market and increasingly obvious polarization trend in the automobile industry-the decline and weakness of SAIC Volkswagen models. With the sudden appearance of Hong Guang MINI, the situation becomes unpredictable, and it is difficult for us to guess the future market orientation. However, it is foreseeable that under the momentum of this month's Guangzhou Auto Show, 165438+ 10 will still maintain a positive growth trend, coupled with the positive momentum of major car companies at the end of the year, 165438+ 10 is also expected to bring a good result.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
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