Traditional Culture Encyclopedia - Traditional festivals - What are tvc advertisements and ordinary advertisements?
What are tvc advertisements and ordinary advertisements?
Vc advertisements and ordinary advertisements are TVC advertisements and commercial TV advertisements. Ordinary advertisements are preferably 3-5 minutes long. TVC commercials, as a kind of video promotional films, are slightly different from ordinary promotional films and product promotional films in the production process. Refers to the advertising film shot by high-definition or standard-definition camera equipment, which is cheaper and easier to operate than the previous TV movie advertisements. Television advertising is a form of advertising spread in television media. The length of time between ordinary advertisements and TVC advertisements is different.
Advertising content concatenation
First of all, the length of time between ordinary advertisements and TVC advertisements is different. Generally speaking, the duration of an ordinary commercial is 3-5 minutes, which can be increased or decreased according to the needs of customers, but the optimal duration is no more than 10 minutes. TVC's commercial advertisements are generally calculated in seconds. The second point is that they show different contents. Ordinary advertisements are rich in content and diverse in forms.
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