The Concept of Territorial Tourism

Whole-area tourism is a concept of tourism development aimed at realizing all-round, all-industry chain and all-factor tourism development by integrating tourism resources, creating characteristic tourism products and providing quality tourism services.

Whole-area tourism emphasizes wholeness, and is no longer confined to a single attraction or a limited area in tourism development, but takes the whole territory as a tourist destination, making full use of its rich natural, humanistic, historical and cultural resources to provide diversified tourism experiences and services.

The core concepts of regional tourism include the following:

1. Integration of resources: Effective integration of different tourism resources, including natural landscapes, humanistic heritage, traditional culture, and distinctive handicrafts. Through integration, the unique charm and differentiated competitive advantages of the tourist destination are formed.

2. Create Specialty Products: Create specialty tourism products that meet consumer needs and market trends, including themed tourism routes, cultural experiences, rural tourism, eco-tourism, and so on. These products attract tourists and extend their stay by providing rich and diverse services and activities.

3. Optimize tourism services: Provide high-quality tourism services, including transportation, accommodation, catering and tour guide services. By improving the quality and level of services, we can meet the needs of tourists and increase their satisfaction and loyalty.

4. Promote Industrial Integration: Integrate the tourism industry with other related industries to form industrial and value chains. For example, combining with agriculture, cultural and creative industries, and sports industry, etc., to realize the complementary advantages of resources and promote economic development and employment growth.

5. Enhance the management level: Strengthen tourism management and planning, improve the management and service level of scenic spots, and optimize the tourism environment and infrastructure. At the same time, strengthen the supervision of the tourism market, improve the effectiveness of management, and establish a sound tourism supervision system.