Historical Development of Newspaper Layout (II)

(iii) Now Newspaper Layout - Single Sheet Double Sided

The first modern type of newspaper with four pages and printing on both sides was The Times, which was founded in Shanghai in 1904.

This innovation by the Times did have many advantages over the previous form of layout, which was a single sheet, large in size, with two pages side by side on each side.

So it caught on, despite the fact that some people didn't like it. "After the Xinhai Revolution, all newspapers followed its example and switched to this layout. From then on, the book version of the newspaper was completely eliminated.

After the second national newspaper climax, newspapers made great progress in the news business. The newspapers of this period were different from the earlier ones, both in content and form, and closer to the shape of modern newspapers;

(1) In content, news became the main character of the newspaper, with an increase in the number of news topics, an emphasis on the processing of news headlines, and some big newspapers began to widely use news photography pictures. News reports have become the main character, many newspapers such as the "Declaration" has begun to advertise in the newspaper;

In the form, we can see, a lot of manuscripts began to add a line and other manuscripts to distinguish;

In the news title, this period, news articles not only have the title, and sometimes there are multiple lines of the title, the title of the font size is bigger than the body, different forms of headlines font size is different. Different forms of headlines font size is also different.

January 25, 1909, switch to imported newsprint double-sided printing, layout basically formed the form of modern newspapers.

According to Gao Gongzhen records, before and after the 1911 Revolution, "newspapers are more and more, the form has returned to the same". For example, in 1909 in Shanghai, the "Min Huo Daily", "sunrise folio two large, vertical layout of six columns"; in August 1916 in Beijing, "Morning Bell", "sunrise two large eight-page"; in October 1918, Shao Peiping in Beijing, "Beijing Daily Supplement". In October 1918, Shao Peiping founded the Beijing News Supplement in Beijing, which was a "four-page sunrise folio".

But the early newspapers in China, both in ancient and modern times, were organized in a purely rectilinear fashion, from right to left, from top to bottom. This situation lasted until 1956, "People's Daily" for the revision, change the traditional straight-row style for the horizontal type, since then the newspaper have changed to the horizontal rows of newspaper pages. At this point, China's newspapers from the ancient form off to become a newspaper with a modern model.

(D) multi-page colorization

In 1985, Wang Xuan team developed the Huaguang system changed the layout of our newspapers, our newspaper layout from the previous black and white began to enter the era of colorization. Due to the development of new technology, China's newspaper layout has also entered the era of multi-page.

Colorization, multi-page has become the main feature of our contemporary newspapers.

Throughout the history of the development of newspaper layout language, whether it is the size of the page, columns, etc. can be seen that the newspaper layout design is advancing with the times, is with the needs of society, the media's perfect, the audience's market, the times of the style of change and innovation. Instead of saying that newspaper layout is the personal style of the editor, it is more important to say that it is created by the environment of the whole society. Once again, the development of typography technology shows the progress of the world.