Traditional Culture Encyclopedia - Traditional festivals - What are the skills of Taobao shop drainage?
What are the skills of Taobao shop drainage?
1. What are the drainage skills of Taobao Store?
1, using short video drainage.
Now is also the development era of short video. How can the drainage of Taobao shops involve less short videos? Therefore, short video advertisements such as Tik Tok and Aauto Quicker can be used to ingeniously implant Taobao products, such as LOGO, pictures and commodities, so as to improve user acceptance and help Taobao shops drain.
2. Live broadcast.
Selling goods live is one of the means used by many Taobao shopkeepers at this stage. (microblogging promotion powder website), using live broadcast to introduce products, with appropriate background music, (Pinduoduo operation technology), click on the link to Taobao shop, so as to achieve drainage effect.
Of course, this method also has advantages and disadvantages. (Tik Tok promotion praise platform), it is good to promote brands or anchors with certain popularity and fan base to drain sales. Otherwise, choose the general paid promotion.
3. Use low-priced activities to promote sales.
Low-price promotion is what most consumers are most interested in, such as double 12 on Taobao every year, which is a measure for everyone to go shopping crazily.
At the same time, it turns out that low-price promotion can attract more traffic for Taobao stores. Therefore, low-price promotion can be predicted in a planned way, so that everyone can pay attention to it, thus achieving the effect of drainage.
2. What is the drainage channel of the new Taobao store?
1, through train: a promotion tool covering search scenarios, with intelligent self-defined operation, which can be selected according to operation ability. The through train is recommended for new business and business that has just started to be promoted at the initial stage. The search and display ability of through train is helpful to improve the accuracy of traffic collection.
2. Gravity Rubik's Cube: Based on the logic of finding people by goods, it is not recommended that shops with poor foundation try super recommendation as soon as they come up, and the effect is relatively difficult to control;
3, quick push: you can get a quick exposure. The promotion site covers a wide range, but it needs to be continuously launched, and in the process of continuous launch, it helps the store crowd to correct it. If the foundation of the store is relatively good, using quick push can help the store expand traffic.
4. Vientiane TV: Based on the intelligent delivery of store operation scenarios, Vientiane TV can be used when there are business plans for goods (such as explosions) and people (such as attracting new customers) after the subsequent store traffic increases.
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