Traditional Culture Encyclopedia - Traditional festivals - Yafen's brand story
Yafen's brand story
In 2003, Yafen made its debut in China, bringing happiness and comfort to women in China. Through domestic and foreign sales channels, the annual output value reaches 300 million yuan, ranking first in national tax revenue every year. Became the first brand in China women's care products market.
China consumer behavior survey in 2009 showed that Yafen products won the honorary brand title of "consumers' favorite" sanitary napkins in the eyes of female consumers in China.
20 10 with the popularity of the TV series "Gong" in major TV stations, "Ya Fen" has been recognized by the famous movie star Yang Mi and has become a brand strongly supported and recommended by the Nanping Municipal Government of Fujian Province.
On 20 1 1 year, Yafen (Fujian) Hygiene Products Co., Ltd. and Fujian Warrior E-Commerce Co., Ltd. formally signed a strategic cooperation agreement, and leveraged Warrior e-commerce "Warrior Seven Swords" e-commerce solution to promote Yafen's establishment and product sales, and strive to make it a model of online hygiene products sales industry. The phrase "Happy women's hearts, Yafen sanitary napkins" has also entered thousands of households.
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