Traditional Culture Encyclopedia - Traditional festivals - Development depends on the real economy, in the face of fierce competition in the e-commerce platform, white investment in e-commerce still have a chance? (Fight against e-commerce return to the real

Development depends on the real economy, in the face of fierce competition in the e-commerce platform, white investment in e-commerce still have a chance? (Fight against e-commerce return to the real

Development depends on the real economy, in the face of fierce competition in the e-commerce platform, white investment in e-commerce still have a chance? (Fight against e-commerce return to the real economy?) The development of the e-commerce economy has gone through two stages, with 2010 as the dividing line.

Before 2010, e-commerce is in the early stages of development, can also be said to be the traditional period of e-commerce.

The main way for the use of online platforms to open stores to sell products. Of course, Taobao Tmall is in the leadership position of the platform, basically said to open online stores are to rely on Taobao, open a personal store or business store. The C-store or Tmall store on Taobao. This is also the choice of more than ninety percent of e-commerce entrepreneurs.

Of course, the self-owned e-commerce platform represented by Jingdong is also gradually established at this time, this kind of platform is mainly self-owned, with their own business core commodity categories, such as Jingdong to home appliances, Vipshop to the beauty of the main.

This period of the e-commerce economy is also relatively traditional transaction mode, and at this time the e-commerce is also based on the product-oriented, marketing second. For example, you open a store on Taobao, if you have a better product, as long as you do a good job of optimization, open a good through train, basically can get a relatively good sales. For many people who entered the e-commerce industry in the early stage, many people are at that time especially 08 to 10 years are basically making a lot of money.

After 2010, the e-commerce economy ushered in a period of unprecedented development, mobile Internet e-commerce is also vigorously emerging, this period of e-commerce practitioners belong to the "Eight Immortals across the sea, each show their skills.

This is the time when the e-commerce model is in the marketing-oriented period. Because all products are sold online. Customers can see, peers can also see, an explosion of products, it will not be long before the same or similar products immediately surging. So product homogenization is also caused by this reason. So this time than the marketing, a variety of marketing tools, a variety of advertising, a variety of attracting traffic, such as Taobao was born at that time. In short, this stage of e-commerce, has been playing is not the product. You want to do e-commerce, unless you have money to burn, the more you burn the more your goods show the greater, of course, sales and show volume in some cases can be proportional. But the price to pay, for many do not have the financial strength of the e-commerce practitioners can not afford.

The rise of the Netflix fan economy will lead the e-commerce economy to a new era

This time period is bounded by 2017, due to the rise of live broadcasting, short videos, to many creators to attract a large number of fans, but also to obtain a large amount of traffic. People who have a large number of fans are known as netizens. At first, they live through the fan's reward to earn money, but also to receive some small "three no" micro-merchants products ads, the results of many people have found that these netroots to guide the consumption of the ability is very strong. Then Taobao also began to launch Taobao live, live with goods, including many video platforms are now beginning to push live with goods.

And live with goods is a new model of e-commerce development to a certain stage. Now due to the convenience of payment methods, in fact, many e-commerce companies are no longer through the platform to sell goods. Simply open a live room, and then directly to the consumers to introduce products, sales products. With the great appeal of the netroots, they can get huge sales in a short time.

In fact, the influence of traditional e-commerce has gradually faded. Now basically can be said to be universal e-commerce, in addition to the choice of popular live with goods, many kinds of e-commerce mode, and simply stationed on the platform, relying on the platform to sell their own products of the era has long since passed.

In accordance with the title of the white investment, if you are white, simply think directly on Taobao or other platforms to open a store, even the so-called cross-border e-commerce. In fact, the success rate is very low. It is recommended that the subject do more homework and then act.

This is a very good question, as an IT practitioner, I say my opinion.

First of all, in the consumer Internet era, e-commerce has gained rapid development, but also gradually built up a relatively large industrial ecosystem, some large e-commerce platforms have gradually occupied more resources in the industry, so as to build their own "moat, so if there is no major technological innovation before the current, to build their own The e-commerce platform will have a relatively large difficulty.

For small and micro entrepreneurs, to enter the field of e-commerce at the current time, should be from the new model and new technology to find opportunities. The Internet field of mode iteration speed is relatively fast, the field of e-commerce is currently in the stock era, the stock era is bound to penetrate into the social field, so the current social e-commerce is a more potential for the development of the field, from the development trend of large e-commerce platforms, grasp the opportunity of social e-commerce will also be part of e-commerce platforms to release a portion of the pre-dividend.

From the perspective of technological development, the current entry into the field of electricity can focus on the new opportunities brought about by 5G, based on 5G communications will not only further enhance the user experience, but also in the field of the Internet of Things will open up new opportunities for e-commerce, and the Internet of Things involves a wide range of industry sectors, which for small and medium-sized entrepreneurs may be a rare opportunity for the early no Seize" live e-commerce opportunities for entrepreneurs, should focus on the combination of the Internet of Things and e-commerce.

The combination of IoT and e-commerce will have multiple entry points, and large e-commerce platforms are currently trying to build a new consumer scene through the combination of smart home and e-commerce, and this process will also bring entrepreneurial opportunities for the majority of small and medium-sized entrepreneurs, and there will be a large number of offline entrepreneurial opportunities.

I have been engaged in the Internet industry for many years, and now I am also taking graduate students majoring in computer science, and my main research direction is focused on the field of Big Data and Artificial Intelligence, and I will write some articles on Internet technology one after another, and friends who are interested in it can pay attention to me, and I believe that they will definitely gain something.

If you have questions about the Internet, big data, artificial intelligence, or graduate school, you can leave a message in the comments section or write to me privately!

First of all I would like to say that the real economy is a false proposition! In fact, even with the concept of the real economy, e-commerce is the circulation of services, but also the real economy, so investment in e-commerce is not too late, there is certainly an opportunity, Alibaba is not the earliest domestic e-commerce, but Alibaba did it, with Alibaba, Jingdong can still do it, Jingdong do it, Pinduoduo can still rise up to become the third pole of the e-commerce industry, in addition to the cloud set, the micro-alliance, and other new types of e-commerce.

With the real economy is called the virtual economy, generally refers to stocks, futures and other financial products, or "financial deepening, and now the country to the Internet industry is also classified. I think this is wrong, the Internet economy is technology-driven, service media, entertainment, distribution, education, this is not right.

Today you want to invest in e-commerce, the key is to look at the investment in what field, to see if you can choose the right direction. Because the Internet technology is constantly developing, 5G popularization will bring a lot of new opportunities, just like the live band is a new thing, if you invested in MCN, you may now have brought considerable investment income.

Any investment water is deep, the key is to see if you can explore the depth of the water and the ingredients of the water. Do your research and there are bound to be opportunities!

Wishing you success!

With the arrival of 2021, we face various challenges. Especially for traditional distributors, online sales have become a ****ing knowledge for everyone!

Doing e-commerce needs a carrier, this carrier is with the help of third-party service providers, or their own organization team to develop software to establish their own e-commerce site, need to be based on the situation of each business to choose. Comparatively speaking, with the help of third-party service providers to invest less money, online speed is faster, and mature technology. And their own team development is a larger investment, the cycle is longer.

Everyone needs to choose according to their own situation. Currently there are three forms of e-commerce type. A:Jingdong, Taobao, Suning Tesco and other platform types. This type can choose the platform to open a store. The advantage is that it brings its own traffic.

Two:Vertical e-commerce platform. This type of e-commerce platform can supply it. The advantage is to save effort, quick results. Third: all kinds of SAAS e-commerce software, you can use the software to build their own e-commerce platform. The advantage is that the platform belongs to them, the customer belongs to them, the future revenue belongs to them.

Electricity is the mainstream direction of the future, the sooner you get involved, the sooner you gain!

Yes, the era of live e-commerce is coming

Weiya in 2018, Li Jiaqi in 2021. Live with goods so that many people have seen the gains, so nowadays to do e-commerce, should be combined with live, it is best to be able to do multi-platform

Before Taobao, the next there is WeChat live, and now the live selling is essentially a 2.0 version of TV shopping

Now there are a lot of APPs on the market, you can learn about it, and this aspect does not cost a lot

Anyone who is From a small white start, who came up to be a big shot, the opportunity to have but to work hard

Development depends on the real economy, referring to the product manufacturers, and not necessarily the entity has a door point of the trade organization.

Electricity before the target is already a red sea, white people do not easily enter. If you must enter, do not do everything, do you have a good supply channel products, at least you can spell the price.

Physical stores have been e-commerce beat you!

Electricity now, if a person to do it, it is difficult, now there must be a team to do it, to have a professional operation, artwork, customer service and these, before the competition is small when a person can be, and now the competition is big, there is no professional reliable team, a person can't handle it.

It is recommended that you can go to the live side of the walk, this is better than the traditional e-commerce will do something, and a person can also manage, the most important thing is that the live real people out of the camera have interaction, compared to the traditional only details of the page of the product will be more people acceptance of some of the temperature will feel, the purchase will be easier, so this is why now do live more and more people, a lot of stars to do the live reason.

This is the reason why there are more and more people doing live broadcasts and many stars are doing it.

Opportunity, I'm doing although a single has not yet been out of it