Traditional Culture Encyclopedia - Traditional festivals - What are the common methods to promote the company's website?

What are the common methods to promote the company's website?

For enterprises to build websites, the main purpose of doing websites is to be able to push themselves out, let users know about you and search for you. If the website promotion is not done well, it is useless for you to do this website. A website that can bring benefits to your enterprise is a good website, not only for its gorgeous appearance, but also for people to see you.

Methods of enterprise promotion: 1. Optimizing the internal website The core of enterprise website promotion, the most important step is to optimize your own website. If you don't optimize your own site and do external promotion, you won't have better results.

Website internal optimization: 1. Optimization of content pages II. Selection of page keywords. Website layout 4. Column classification 5. Website map 6. Jump between pages 2. External promotion Generally speaking, external promotion is what we collectively call external chain. There are many ways to make external chains. Each different method has different effects. Everyone who does the promotion chain has different methods, and not every method is suitable for everyone. 1.B2B classification information, Forum 2. Blog, community, Q&A 3. QQ, WeChat, Weibo 4. From the media, news contributions.

Third, friendship links can improve the traffic, weight, keyword ranking and corporate visibility of their websites by exchanging links with some websites with high weight. After making a friendly link, you should always check whether the other party has a link back or add the nofollow attribute to you. Some suggestions: 1. Misunderstanding of being a friend chain: webmasters like to link websites with LOGO pictures, which is a very serious misunderstanding. The link of the picture is not accepted by the search engine and the effect is poor. Article links are more easily accepted by search engines. 2. When doing link exchange, be sure to pay attention to whether the other website is included in the search engine, and be careful not to do link exchange with websites that have already been K, which will cause harm to your own website. The more friends, the better the effect. The number of friendly links on the home page should not exceed 20, especially the links on the home page of the website should not link too many pictures, which will affect the speed of opening the website. You can choose to make a friend link page on the inside page.

Fourth, promotion tools For companies that have just done website promotion, many will choose to use promotion tools to help promote websites in the early stage. The advantage of using promotional tools is that you can cover publications and quickly improve the collection. Promotion tool: 1. B2B information mass sending II. Group sending of forum information 3. QQ mail group sending 4. Blog group 5. QQ information is sent in groups.

In today's internet craze, I want your corporate website to achieve results in network promotion. You should know how to find problems on your own initiative and keep improving. Know how to use resources, don't be too limited.