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Thesis on logistics
Logistics thesis development of China's third-party logistics distribution countermeasures thinking Abstract: analyzes the essence of the third-party logistics distribution and its rapid development of the motivation, pointed out that the third-party logistics distribution in China's market prospects and the existence of the main problems. From the new concept of logistics distribution, modern logistics characteristics and development direction, integration of social stock resources and logistics supply chain resources, review logistics distribution strategy to improve China's third-party logistics distribution means to explore. Keywords: China, third-party logistics, logistics distribution, after the addition of people, China's logistics market competition intensified significantly, in the express delivery, retail field at once appeared such as, Wal-Mart, Carrefour and other international giants. In January of 2010, senior government officials announced that China would allow foreigners to hold commercial enterprises conditionally and would gradually remove restrictions on foreign ownership of foreign companies in China's municipalities, provincial capitals, and cities with separate plans. Germany's Metro, the world's third-largest retailer, has also announced that it will open a new store in China. The logistics and distribution of the giants are first-class in terms of mode and strategy, as well as in terms of logistics facilities and distribution technology. The study of third-party logistics and distribution in the logistics industry in the development of China's enterprises to enhance the overall level of logistics operations, to better cope with the impact of overseas enterprises on China's logistics market. First, third-party logistics and distribution in the logistics field why the prevalence of the century after the era, the logistics system environment has changed significantly, more and more enterprises began to gradually recognize the logistics in the strategic management of the important position. Environmental changes have changed the business pattern of enterprises, so that production and sales activities without modern logistics management can not really achieve competitive advantage in the market, but also make the logistics enterprise itself in the rapid changes in the environment to improve the management capacity, and produce a production, sales of the dynamic role of the 1, changes in consumer behavior into the century, the Chinese people's sense of life has changed from the original pursuit of subsistence or quantity to the pursuit of well-being and living in the field of logistics. Quantity type to the pursuit of well-off and quality of life. This change of life consciousness, with the economy and society to internationalization, information technology and demographic structure of the aging of the basis of the rapid transformation, promote the diversification of consumer value and diversification of the type of life, the result is that consumption began to personalization and diversification of the direction of the development of the logistics management to strengthen the position of the strategy in the enterprise. 2, multi-species, low-quantity production changes and the diversification of the form of retailing with the development of personalization and diversification of consumption, and the development of the logistics management of the logistics management in the enterprise. Consumption of personalized, diversified development, the life cycle of popular goods is getting shorter and shorter, so that manufacturers have to fully predict the popularity of a particular commodity is very difficult. Because of this, many manufacturers are actively carrying out multi-brand strategy, that is, to improve the original product, with a variety of additional features, to form a subtle difference between the products. The implementation of the multi-brand production and sales strategy means that the enterprise's management has shifted from the original manufacturer's production-led strategy to a consumer-led commodity production strategy. This transformation has changed the original logistics management activities specialized in single product mass transportation and storage, which requires logistics to strive for efficiency and promote flexible adjustment and transformation of production and sales strategies. In order to adapt to the focus of consumer personality, diversification requirements, on the one hand, the retail industry to a wide range of household goods for the purchase of varieties of chain stores, shopping centers, and other forms of sales expanded dramatically on the other hand, due to the diversity of types of life, the retail industry in the overnight hours of store convenience stores or the use of automobile shopping as a prerequisite for the countryside warehousing store and other new forms of business have also come into being, and to achieve rapid growth, which have all Changed the original circulation pattern, but also promote the differentiation of logistics services and the development of systematic management. 3, no tendency to operate in the warehouse in the retail industry and consumer personalization, diversification and manufacturers of many varieties of production corresponds to, whether in the department stores, supermarkets, or hourly stores and other new forms of business, the number of varieties of goods are increasingly more. At the same time, the size of stores and warehouses cannot be expanded indefinitely due to policy, environment, and real estate prices. Especially in metropolitan areas, the high population density, high land prices, rapid consumerization, and strict environmental regulations limit the expansion of warehouse locations and warehouse space. Therefore, in this case, the only way to improve the efficiency of in-store management is to speed up the turnover of goods to offset the lack of storage space and other problems. Nowadays, the management policy of international large-scale retailers has shifted from seeking external development through the opening of new stores to strengthening internal management and investment, and actively carrying out internal development. In addition, another reason to promote the no-inventory management is that, due to the diversification of consumer behavior, personalized development, the enterprise goods more varieties, fewer quantities of production, it is difficult to predict the actual demand, in this situation, the larger the inventory, the greater the risk borne by the retail enterprise, in order to reduce the risk of the retail enterprise must as far as possible to compress the inventory, to achieve instant sales. 4, information technology innovations "No in-stock operation" can become a reality, first of all, because of the information technology innovation that started in the late century, specifically reflected in the system and the system's introduction. Since the development of the system and the system, in the commercial field has been rapidly promoted and popularized, and greatly changed the circulation performance, promote the modernization of logistics management. From the point of view of the direct benefits brought, the system guide has improved the speed and correctness of cash circulation operations, save labor costs, and realize the efficiency of circulation. At the same time, in the software benefits, through the accumulation of electronic information processing, analysis, can be used as a basis for business strategy decision-making and information sources. Specifically, it is possible to grasp the status of "best-sellers" and "slow-sellers" at an early stage, and to improve the turnover rate of goods. In addition, by linking this information with customer information, we can promote the development of new products that meet customer needs, and by further linking it with the system, we can reduce the level of inventory and automate the replenishment of orders. For the rest of the paper, please refer to the following URL: /z/q76232926.htm
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