What are the modes of e-commerce?

B2C platform is still the first goal of many enterprises to choose the online sales platform, Tmall, Jingdong, one store? Funds in place, generally able to enter the platform will not give up, after all, different entrances audience is not the same, the user scale is the first.

2, independent mall

Independent mall is by virtue of the mall system to create an independent online store containing a top-level domain name. The benefits of opening an independent online store are no better than: top-level domain names, own brand, corporate image, cost savings, independent management, not subject to constraints.

3, C2C platform

C2C in the first few years is very popular, but in 2013 the trend has been greatly reduced. Individuals, you can try Taobao, pat, etc., the enterprise is best not to trip this muddy water. Tmall independent, the gap has been gradually pulled apart, B2C will be brilliant to continue.

4, CPS platform

CPS mode has become the mainstream promotion mode is a big reason for zero risk, advertising is likely to spend a lot of money and cause a very low conversion rate, bidding, through-train may not have produced an order, but the CPS is to produce sales will have a commission, ROI is higher.

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5. O2O platform

O2O platform is still favored by many users due to its cost-effectiveness favor. Of course, we do not rule out other more O2O network sales platform and mode, look forward to 2013 have new surprises to us.

6, bank online mall

In the early days, many banks opened online malls for the purpose of credit card users to pay in installments and set up. With the popularization of e-commerce, user demand, technical means to enhance the bank online shopping mall has gradually matured.

Banks' online stores provide users with a full range of services, including points exchange, installment payment, etc., also covering payment, financing, guarantee, etc., and most notably, they provide many merchants with platforms and opportunities to display and sell their products. If this platform is operated well, it will bring considerable performance.

7, operator platform

China Mobile, China Unicom, China Telecom, at this stage, each operator has its own mall platform. Due to the hard needs of the communications business, the operator platform users always have a certain degree of dependence and viscosity, so in advance to seize these platforms have a great strategic significance, running the horse is the reason.

8, third-party e-commerce

B2T2B mode, (BusinessTOThirdPartyToBusiness) in essence, small and medium-sized enterprises rely on the third party to provide a public **** platform to carry out e-commerce (such as Alibaba, Global Sources, Directindustry platform).

The real e-commerce should be specialized, with a strong service function, with the "public" and "fairness" of the third-party service platform. The information flow, capital flow, logistics three core processes can work well. The goal of the platform is to build an efficient information exchange platform for enterprises and create a good business credit environment.