What is the current predicament of commercial real estate in China?

1. Due to a large number of commercial developments in recent years, the development of emerging business districts is more radical, and the competition of urban shopping centers has intensified in recent years. Although the overall rent rate pressure of 20 18 cities is slightly relieved compared with 20 17, the average vacancy rate of first-and second-tier cities still reaches 9.4%.

Second, most of the first commercial real estate stores in China focus on catering and clothing, and the beauty industry has also grown rapidly in the past two years. However, the first store also has the problem of timeliness. The stronger the general brand power, the expansion of the second store and the third store has been carried out simultaneously during the period of renting the first store. Therefore, Store 1 has an extremely obvious "timeliness" problem, which can only attract people's attention in a short time, but does not have a long-term topical and drainage effect.

3. For more information about the development of urban commercial complex in China, please refer to "20 19-202 1 China Urban Commercial Complex Operation Big Data and Business Decision Analysis Report".