History of Snowy Mooncakes

Taipan Bakery & Cake Co., Ltd. initially launched the world's first "Snowy Mooncakes" in 1989, which was immediately welcomed by consumers. With the Group's self-developed production technology, coupled with the innovative and versatile flavor combinations, it has brought consumers an unprecedented taste experience. The Group's in-house production technology, coupled with innovative flavor combinations, has brought consumers an unprecedented taste experience.

At that time, the raw materials of the newly-produced ice skins were not very sophisticated, and the skins were made of cooked glutinous rice flour (also known as cake flour), which could not be preserved for a long time due to the aging of the skins, and they would also crack, which made them unattractive to the eyes. The filling is made of lotus seed paste and bean paste. So the product was not well received among peers at the time.

But today's iced skin products are very different from those of yesteryear. The skins are made from many different types of starch and can last for a long time without cracking, aging or tasting like raw flour. The filling of the ice skin has also improved a lot, changing to Anka cream, fried green bean filling and fruit filling, the production process has also advanced from handmade to aseptic workshop, automatic machine packaging. A 3-fold package has also been realized, with Thai bird's nest in the middle. Iced mooncakes are becoming more and more mature in Hong Kong. Therefore, the scale of production has also increased from one bakery to 4 major companies occupying the market at the same time. The market share of iced mooncake has increased from close to zero to more than one million, and it is still increasing every year. Otherwise, the four companies would not have customized a series of automated machinery and equipment, rapid freezing equipment and aseptic workshop. In the coastal cities of Guangdong Province and Guangzhou City, ice moon cake market share in the past few years, the market has considerable space. Because the old-style moon cakes high sugar, oil, there are more bleaching, preservation and other chemical raw materials on the human body more or less some impact. And ice skin is all environmentally friendly health products, so slowly accepted by the majority of consumers.