The demonstration and leading function of the new rural culture is determined by what it is

The demonstration and leading function of new rural culture is determined by what it is.

In June 2022, the Ministry of Culture and Tourism and six other departments jointly issued the Opinions on Promoting Cultural Industries to Enable Rural Revitalization, which puts "culture-led, industry-driven", "farmer-driven, multi-party participation", "government-led, market-operated", and "government-led, market-operated". "government guidance, market operation" "scientific planning, characteristic development" as the basic principle.

And proposed that by 2025, the effective mechanism of cultural industry empowering rural revitalization will be basically established, the excellent traditional local culture will be effectively activated, the rural cultural industry will be enriched and developed, the humanities and natural resources in the countryside will be effectively protected and utilized, and the rural primary, secondary and tertiary industries will be organically integrated, and the comprehensive driving effect of the cultural industry on the economic and social development of the countryside will be more prominent, and its supportive role for the revitalization of rural culture will be more prominent. The supporting role of the cultural industry for the revitalization of rural culture has become more prominent.

Extension:

Development of rural industries, the most important thing is to comply with the laws of economic and social development, to meet market demand as the guide, to the countryside resources, industrial base, humanities and history, and other advantages, according to the local conditions to choose suitable for the local rural industry. Many provinces, autonomous regions and municipalities have also clarified the key areas of cultural industry empowering rural revitalization.

Proposed to cultivate and grow market players, establish an effective mechanism to gather talents from all sides, strengthen project construction and financial support, and coordinate the planning and development and resource protection and utilization of the four aspects of the policy initiatives, and many regions give full play to the role of the county coordinating the planning and resource allocation, exploring institutional mechanism innovation, and formed a number of replicable and scalable typical exemplary practices.