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What is the development trend of b2b e-commerce model?

First, B2B e-commerce has moved to the 3.0 stage.

If Alibaba was founded in 1999, B2B e-commerce in China has a history of nearly twenty years. From 1.0 stage matching transaction to 2.0 stage online transaction, and then to 3.0 stage resource integration platform, it is moving towards the whole industry chain service with big data as the core. As an intermediate trading platform in the industry, B2B e-commerce bears the heavy responsibility of matching upstream and downstream transactions, which can effectively reduce trading links, reduce industrial chain and improve circulation efficiency.

B2B e-commerce 1.0 stage: Since Alibaba 1999 launched B2B e-commerce in China, a large number of B2B platforms such as China Chemical Industry Network and China Manufacturing Network have emerged. B2B in this period is mainly matchmaking. Based on the low cost and timeliness of Internet channels, enterprises are willing to choose B2B to expand their business. B2B e-commerce, represented by Alibaba, focuses on information release, and its profit mainly comes from membership fees.

B2B e-commerce 1.0 stage: With the rapid popularization of the Internet and the continuous advancement of the informatization process, the demand of enterprises for e-commerce is increasing, and more and more enterprises enter the B2B market of e-commerce. B2B e-commerce has developed rapidly, and the industry has quickly entered the 2.0 stage. At present, the B2B operation mode of e-commerce has turned to online trading, and the representative enterprises include HC Network and Hemudu.

B2B e-commerce 3.0 stage: Vertical B2B e-commerce represented by E-commerce platform has risen rapidly. Compared with the comprehensive platform represented by Ali, the vertical B2B platform has a strong "deep" service capability, which can go deep into the upstream and downstream of the industrial chain, meet the diversified needs of enterprises, and meet the needs of providing personalized and customized products in large quantities at low cost in the stage of Industry 4.0. The emergence of vertical B2B platform has greatly promoted the development of B2B e-commerce market.

Second, the scale of the industry continued to maintain rapid growth.

Since 20 13, with the proposal of Industry 4.0 Plan, various new concepts such as Internet of Things, supply-side reform, Made in China 2025, and internet plus have emerged one after another. B2B e-commerce with enterprise service as the core has become the focus of attention, and transforming traditional industries with Internet thinking has become the development trend. Enterprises began to introduce cloud computing, big data, artificial intelligence and so on. Improve efficiency; At the same time, external professional services are also helping enterprises to improve efficiency and reduce costs. China e-commerce market data monitoring shows that the scale of B2B e-commerce transactions in China in the first half of 201.2 trillion yuan increased by 9.8 trillion yuan compared with the first half of 20 17, with a year-on-year increase of 14.2%. The development of B2B e-commerce in China is entering a new era.

At present, B2B e-commerce has formed a relatively perfect industrial ecology. There are comprehensive B2B e-commerce platforms such as Alibaba, business treasure and HC Network, as well as vertical B2B e-commerce platforms such as China Clothing Network, Online Textile City, Looking for Plastic Network, Looking for Steel Network and Medicine Online. According to the data monitoring of China e-commerce market, the scale of B2B e-commerce revenue in China in the first half of 20 18 was 25.5 billion yuan, which was 5 1.7% higher than that in the first half of 20 17. In the first half of 20 18, the revenue of major domestic B2B e-commerce platforms increased to varying degrees. Coupled with policy support and the enthusiasm of small and medium-sized enterprises to carry out e-commerce, B2B e-commerce platform has achieved revenue growth by providing more value-added services.

Third, the policy environment continues to be favorable and has broad prospects.

At present, relevant policies launched around "internet plus", supply-side reform and "Belt and Road" have provided broad development space for B2B e-commerce market.

Internet plus: With the deepening of the "internet plus" action, the B2B e-commerce market is exerting its strength in sub-sectors, and energy, chemicals, agriculture and cross-border have become key areas; With the introduction of "Internet plus circulation" and policies and regulations in the field of financial services, the supporting facilities for e-commerce in B2B market have been improved.

Supply-side reform: the focus of supply-side reform is to reduce production capacity, inventory and cost, while B2B e-commerce can give full play to the characteristics of efficient Internet connection, realize efficient connection between upstream and downstream supply and demand, help solve the problems of overcapacity and high circulation cost, and become a weapon to help supply-side reform. With the recommendation of supply-side reform, more traditional enterprises will leverage e-commerce channels to achieve industrial upgrading.

Belt and Road Initiative: At present, more than 80 countries and international organizations have signed cooperation agreements with China. The Asian Infrastructure Investment Bank and idea Fund are running smoothly, and a large number of landmark infrastructure projects have been solidly promoted, creating a good international environment for cross-border B2B e-commerce enterprises to explore new markets under the impetus of the "Belt and Road Initiative" strategy.

-For more data and analysis, please refer to Foresight Industry Research Institute's Market Foresight and Investment Strategic Planning Analysis Report of China E-commerce Industry.