What is the corporate culture of Ping An?

1. With the vision of "becoming a leading international provider of personal financial life services", Ping An abides by its corporate social responsibility and creates maximum value for customers, employees, shareholders and society;

2. Advocating the values of "being a person of high moral character and value" based on the excellent traditional culture and guided by the process of maximizing value;

3. process, value maximization oriented, to be a person of high moral character and value";

3, carry forward the "professional leadership, integrity services, create value, and give back to the community" of the Ping An spirit, adhere to the "professional creation of value We adhere to the brand positioning of "professionalism creates value" and realize the customer experience of "professionalism makes life simpler" in the new era of "comprehensive finance+" and "Internet+".

Expanded Information:

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Ping An of China's corporate culture structure

1, vision: the world's leading science and technology-based personal financial and life services group

2, mission: responsible to customers, shareholders mission responsible to employees, responsible to the community < /p>

3, values: value maximization is the test of all work Ping An management

4, core concept: professional value creation brand slogan: professional make life easier

5, cultural characteristics: crisis awareness, tolerance, simplicity

6, the company's motto: leading professionalism, integrity services, the company's motto, create value, and give back to society.

References:

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Peace of China Official Website-Corporate Culture