Who are tea drinks mainly suitable for?

The characteristics of tea drinks are not obvious, and the proportion of men and women is equal. However, the proportion of men among heavy drinkers is obviously higher than that of women, and it is also higher than that of men in the whole population, showing a strong gender advantage. Men account for 69.3% of heavy consumers of teabags (referring to drinking more than 4 packs per week); Men account for 56.6% of the heavy consumers of instant tea drinks (drinking more than three times a week). It shows that men prefer tea drinks.

The age distribution of heavy consumers of teabags presents an irregular dumbbell-shaped distribution, with an average age of 38, and 55.5% are over 35. Middle-aged people who love tea and pursue convenience have become the main consumer groups of teabags.

The age distribution of heavy consumers of instant tea drinks (drinking more than three times a week) is pyramid-shaped, with an average age of 30, and 60.3% of consumers are people under 29. Teenagers constitute the most solid foundation of tea, young adults constitute the tower, and middle-aged and elderly people stand at the top of the tower. Transforming the weak market of traditional bulk tea into a strong market of instant tea drinks has expanded the overall consumption population of tea to a certain extent.