Traditional Culture Encyclopedia - Traditional festivals - What is the prospect of network marketing?
What is the prospect of network marketing?
Network marketing is an integral part of an enterprise's overall marketing strategy, which is carried out to achieve the overall business objectives of the enterprise, and is a variety of activities in the network marketing environment created by the Internet as the basic means. Accurately speaking, network marketing is a marketing activity with the Internet as the main means.
Like many emerging disciplines, "network marketing" does not have a recognized and perfect definition. Lan Xiaohua, a well-known online marketing expert, believes that all marketing activities with the Internet as the main means to achieve certain marketing goals can be called online marketing (or online marketing). In other words, network marketing runs through the whole process of enterprise's online operation, including information collection and information release, and has always been an important content in the stage of e-commerce with online transactions as the main focus.
Network marketing is a marketing activity that takes the Internet as the carrier, conforms to the way, method and concept of network communication, and aims to achieve organizational goals or social values. Network marketing came into being in the 1990s, and has developed since the end of the 20th century. The background of the emergence and development of network marketing mainly includes three aspects, namely, the development of network information technology, the change of consumer values and fierce commercial competition.
Synonyms of the concept of network marketing include: network marketing, network marketing, network marketing, word-of-mouth marketing, video marketing, network event marketing, social media marketing, Weibo marketing, blog marketing, knowledge marketing and so on.
China is still in its infancy, and many things are still being explored. This industry will be the most promising industry in the future. Now most of the work in this area is done by some internet companies, such as Baidu's keyword ranking. Some companies think that even if they are keywords, they will engage in online marketing. That was not the case. She is a systems engineering. From the construction of the company's website to the promotion and operation of every stage, network marketing must participate! E-commerce includes network marketing. Network marketing and e-commerce complement each other. Nobody has an advantage. No matter which development, we must impress each other! The employment prospects are definitely optimistic.
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