How to develop rural logistics in the last mile?

Developing rural logistics is not only related to the supply of agricultural means of production, farmers' daily demand for industrial products, but also related to the external circulation of agricultural products and the growth of farmers' income. Developing rural logistics, speeding up the circulation of agricultural products and opening up the last mile of agricultural products circulation are of great practical significance for promoting the transformation from traditional agriculture to modern agriculture and from commercial flow to modern logistics. In addition, the development of rural logistics plays a vital role in promoting the appreciation of agricultural products and increasing farmers' income.

1 Establish a two-way circulation logistics system.

Rural logistics is a general term for providing packaging, processing, storage, transportation, loading and unloading, handling and all related logistics activities for rural residents' production, life and other economic activities. Rural logistics consists of agricultural means of production logistics, daily industrial products logistics and agricultural products logistics, which are interrelated and inseparable. Compared with other logistics, rural logistics is a two-way circulation system, which not only solves the process of how agricultural production materials and daily industrial products are imported into the countryside, but also is responsible for how agricultural products are exported to the countryside. Therefore, the development of rural logistics needs to fully consider this remarkable feature, build a two-way circulation logistics system, improve the utilization rate of existing logistics infrastructure equipment, and effectively connect with urban logistics.

2 Third-party logistics and * * * the same distribution mode are the direction.

Logistics operation subject and distribution mode are the core factors that determine the efficiency of rural logistics operation. With the in-depth development of rural logistics, the main body of rural logistics in Ningbo presents a diversified and multi-level development trend. In addition to postal enterprises, the original transport enterprises and agricultural enterprises, small transport enterprises and individual transport households specializing in agricultural production and life have also emerged rapidly. But on the whole, rural logistics operators are small in scale, low in organization and limited in logistics network coverage, and usually adopt the traditional direct distribution mode, which leads to insufficient utilization and low efficiency of logistics resources. At present, the main body of rural logistics operation does not match the growing demand of rural logistics market.

To develop rural logistics in the future, we must speed up the cultivation of the main operators of rural logistics market. Actively introducing professional third-party logistics enterprises and developing * * * the same distribution mode will not only be conducive to the specialization and standardization of logistics operation, but also help to improve the utilization efficiency of logistics resources, reduce logistics costs and create the third profit source of agricultural products. At the same time, it is necessary to create a good system and market environment, support and cultivate the development of leading rural logistics enterprises, give play to their advantages of large scale, full function, advanced technology and high degree of modernization, and play a leading role in the development of rural logistics.

3 vigorously develop rural logistics infrastructure

Infrastructure construction is the foundation and key to the development of modern logistics industry. The concrete realization of each logistics function, such as packaging, distribution processing, transportation, loading and unloading, information processing, etc. , depends on the logistics infrastructure construction and logistics technology investment. After years of development, Ningbo has initially formed a corresponding logistics network framework. However, the production of agricultural products is seasonal and fresh, and it is difficult to store and transport, which puts forward higher requirements for rural logistics infrastructure. However, the current rural logistics infrastructure construction is backward, especially the lack of logistics resource gathering bases, the lack of inherent places for transportation organizations, and the difficulty in integrating logistics resources, which is not conducive to saving costs and improving efficiency, resulting in low efficiency and low service level of logistics services.

In order to improve the operation efficiency of the whole network system, Ningbo needs to develop and further improve the rural logistics network system. Build a logistics distribution center in counties (cities) as the logistics hub of rural logistics, build logistics stations (such as passenger stations) in towns and villages that use postal services and supply and marketing outlets as the intermediate nodes of the network, and set up outlets in larger administrative villages, supply and marketing supermarkets, agricultural supermarkets and rural markets. As the terminal transceiver station of the network system. At the same time, rural roads are used as distribution channels to effectively connect the nodes of the three-level rural logistics network. In addition, more advanced and modern logistics facilities and equipment, including forklifts, pallets, hydraulic trucks, and cold storage and freezer of fresh agricultural products, should be put into the construction of network nodes.

4 logistics service information platform construction

Informatization is the inevitable trend of modern logistics development. Due to the lack of attention and investment in rural logistics in the past, as well as the low enthusiasm of participating enterprises and the low overall quality of the industry, the construction of rural logistics is seriously lagging behind at this stage. Logistics enterprises, logistics enterprises and farmers, production enterprises and circulation enterprises can not enjoy logistics information, and their ability to improve rural logistics operation level through information technology is low.

In the future construction of rural logistics information service platform, we should give full play to the positive role of information technology in promoting the development of rural logistics, make use of existing internet technology, strengthen the construction of communication network hardware infrastructure, and build a comprehensive information service platform for rural logistics. Efforts should be made to realize resource sharing and information utilization among agricultural producers (farmers and production enterprises), circulation enterprises and logistics operators. Combine processing, sorting, warehousing, transportation, loading and unloading, distribution and information processing organically to realize real-time tracking, effective control and whole process management of all links of logistics. In addition to basic information release and data exchange, the information service platform should strive to develop intelligent distribution, dynamic scheduling, inventory management, decision analysis and other functions to help improve the efficiency of rural logistics.

5. Establish a special leading group and safeguard measures.

Rural logistics has a strong foundation, sociality and public welfare, which requires the government to formulate supporting policies in terms of funds, taxes and land, and vigorously support the rapid and healthy development of rural logistics. However, the development of rural logistics involves many related departments, such as transportation, economy and trade, agriculture and postal services. Each department has its own duties, and lack of close communication and coordination often leads to multi-head management and waste of resources.

Therefore, in order to support the development of rural logistics, it is necessary to set up a special leading group, unify and coordinate all the participating departments, and formulate a unified development plan and specific safeguard measures. These safeguards can include standardized laws and regulations on logistics operation, standardized construction of logistics facilities and equipment, special funds for promoting rural logistics infrastructure construction and investing in advanced logistics technology and information (especially basic and public), and training services for improving the management and operation efficiency of operators.