What are the advantages of Taobao live broadcast?

Taobao as the leader of the e-commerce industry, his live advantage is bound to be a perfect e-commerce system. Live as a new marketing model, both new media diversion sucking attributes and linked to e-commerce sales, in the premise of short video hot live form of break-in, on the entertainment and overall flow of Taobao live is obviously inferior to jitterbugs and other short-video platforms, but on the live "with goods", that Taobao absolutely has its core competitiveness! The first time I saw this, I was in the middle of the night, and I was in the middle of the night, and I was in the middle of the night, and I was in the middle of the night, and I was in the middle of the night.

Zhigua Data - Taobao Live Data Analytics Platform