Traditional Culture Encyclopedia - Traditional festivals - Understanding and understanding of the insurance industry
Understanding and understanding of the insurance industry
China's insurance industry is a huge primary market from the market point of view, and the current entry threshold is still relatively low. Many people are biased against insurance for various reasons, which can be summarized as: 1. Some people with poor quality enter this industry, deceive customers, hide some key points of products, and exaggerate the profitability of products in the sales process. These behaviors eventually lead customers to hate insurance companies and the industry. 2. The sales mode of the insurance industry is direct sales mode. China people's views on direct selling mode are greatly influenced by illegal pyramid selling, and many people can't tell the difference between illegal pyramid selling and direct selling. 3. For personal reasons of customers, many people are always wary of strange things. With their hearts closed, they can't see the truth. People are always greedy. After being misled by bad agents, they buy products that are quite different from their psychological expectations, and finally blame the person in charge of insurance and think that insurance is deceptive. However, all this has been changing. The rapid growth of the insurance industry tells us that more and more people understand and accept insurance, otherwise the insurance industry cannot achieve an annual growth rate of more than 30%. Don't doubt, don't hesitate, everyone will know the truth, and you are the one who understood it earlier than others.
Further reading: How to buy insurance, which is good, and teach you how to avoid these "pits" of insurance.
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