How to combine online celebrity live broadcast with e-commerce?

1. The operating costs of traditional e-commerce are getting higher and higher, ranging from tens of thousands to hundreds of thousands of millions. Systematic operation is needed to bring a certain flow and obtain the corresponding output ratio. A new seller of Taobao with a single means of operation, now entering the market, basically his head will be broken.

2. Therefore, with the development of the Internet, content e-commerce and social e-commerce are bound to become the darlings of the times.

3. Live broadcast is to show the products and themselves directly to the audience through Internet channels. Compared with the previous blunt marketing methods, it is more vivid and vivid, and it is easy to produce * * * sounds with the audience.

4. Before the live broadcast, it is best to make a good plan and make a good positioning. Do you need to show your true self, or show your own characteristic temperament, in order to attract homogeneous users and form a personal IP? Be sure to understand the product characteristics and how to describe them to users, and iterate constantly to improve the conversion rate.

5. Secondly, live video, the picture quality must be clear, giving users the opportunity to contact the product.