The Significance of Wenchuang Design

The greatest significance of Wenchuang products: strong flavor of life and concentrated cultural essence.

With the transformation and upgrading of traditional enterprises, China has set off an upsurge of cultural and creative industries. Wenchuang products, as perceptual products, need emotional arousal with consumers in order to complete the purchase behavior. Metaphorical design method is the link between products and consumers' emotions, arousing the inherent emotions in consumers' hearts and becoming a magic weapon to realize innovative design of cultural and creative products.

Happiness is the most important thing. "Hold up the world with optimism and turn the world with calmness." In this world, if you want to choose a happy gift for yourself or your friends, these two new designs of tittot Ryukyu Park will inspire you.

It is not uncommon for pigs to be plump, but this one is unique in the abstract expression of bone China, the rounded shape, the interesting and economical pig nose, and the humorous and imaginative space of the work. If you look at the big peony blooming on your ass, will this kind of "flowers are rich" make you fantasize?

Innovative design of a creative product with China traditional culture, in fact, the greatest significance lies in the integration of excellent traditional cultural connotations into cultural and creative products for daily use, so that every user can interpret China's traditional cultural connotations in a more relaxed and interesting way when using the products, and convey a positive attitude towards life. So ... how to make creative products with unique China traditional cultural connotation? Lin Jieping said that personally, in the creative design process of the whole product, it is necessary to flexibly use modern design expressions, combine modern materials and advanced processing technology, and design creative products with simple and beautiful shapes and interesting life.

Zhu Chao headphones

An "in-ear" Zhu Chao earphone designed by the Forbidden City became a popular "explosive" fashion overnight. The relevant pages of Taobao in the Forbidden City show that the beads are worn on the royal costumes of the Qing Dynasty, which are similar in shape to the rosary hung on the monk's chest and are one of the symbols of status and identity. The idea of Zhu Chao headphones is to combine this unique item of Qing Palace with modern fashion products. The material is imitation beeswax. When worn, it looks like a full circle of Zhu Chao. In-ear headphones extend from both sides of the shoulders, and there are socket connectors at the bottom, which embodies the characteristics of retro, fashion and practicality.

Zhu Mo wall clock

Ancient China literati loved bamboo and wrote many poems and songs praising bamboo. "I would rather eat something without meat than live without bamboo.

No meat makes people thin, no bamboo makes people vulgar.

People are thin and fat, but most people are incurable. "From this poem, we can know the position of bamboo in the minds of China literati. This wall clock is called "Zhu Mo". Bamboo leaves are designed as hands, which rotate with time. The bamboo leaf pointer is skillfully integrated into the "painting" and the pattern of the clock plate. The clock frame became a "picture frame".

There is such a clock hanging at home. When I look up, I seem to see the bamboo shadow floating under the action of moonlight and breeze. Being reminded by such a poetic moment, life may be temporarily separated from daily chores.

Salted duck pin

This pin changed the shape of the common "trajectory" and turned the whole outline into a cooked salted duck. In the shop, almost every customer who sees the brooch's first reaction is a "sloped" smile. Because the shape of the duck is "too realistic": the "parts" that can fetch a good price, such as duck's paw, wing tip and wings, have been removed, and once the invisible "hook" is hung on the long neck, the duck's head is hung on the other side, and the pointed duck's ass is also displayed-this is the kindness of many diners. The whole duck is like being carried out of a pot-stewed restaurant. Nanjing people can see at a glance. Perhaps individual foodies have seen it, and the greeting of "Want one or chop half" has already sounded in the ear.

Compared with many "tall" cultural and creative products, salted duck sales are as grounded as salted duck itself. For local residents in Nanjing, the salted duck needle can undoubtedly evoke a strong fragrance that will last for a long time in memory; For foreign tourists, the image contained in the lovely and fat salted duck pins is so delicate and concrete that even if they leave Nanjing, they can recall the bits and pieces of the city.