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Digital transformation of traditional industries in Shenzhen

Text: Tuan Tuan

Recently, China Evergrande issued a profit warning announcement, predicting that the net profit for the first half of the year will be 9 billion yuan to 654.38+005 billion yuan, down 29% to 39% year-on-year, of which the total loss of real estate and automobile business will be 8.8 billion yuan. It is worth mentioning that in the morning, it was reported that Evergrande planned to relocate some departments and employees from Shenzhen to Guangzhou, and then Evergrande responded that the news was untrue. Speaking of Shenzhen, it can be said that it is the youngest big city in China, with a total GDP of 1.4 trillion in the first half of the year.

Who would have thought that Shenzhen, the third largest economic city in China after Beijing and Shanghai, was a poor and backward fishing village decades ago. The development of Shenzhen for many years has also attracted many enterprises to settle in. However, in recent years, although Shenzhen's economy is growing, many well-known enterprises have moved out of here, such as Samsung, Olympus and Stanley, due to rent pressure. Even Huawei moved its terminal headquarters from Shenzhen to Dongguan.

According to the data, as early as 20 15, Huawei began to invest 10 billion yuan to build a terminal headquarters in Songshan Lake, Dongguan, covering an area of 1900 mu. Huawei's presence in Dongguan has also brought huge economic benefits, and related supporting enterprises have also entered, such as Softcom Power, ChinaSoft International, Huawei Microsoft and other software giants. It is worth mentioning that in addition to Huawei, Ma Yun also invested 8 billion yuan in Dongguan to build the South China headquarters of the rookie network.

In addition, Liu, an e-commerce tycoon, has invested 32 billion yuan in Dongguan to build a modern service industry park and an e-commerce base, and cooperated with Dongguan to build a "JD.COM". COM urban artificial intelligence industry new city ". Many people who don't know Dongguan may still have traditional impressions of Dongguan, such as "world factory", "cultural desert" and "poor public security". There are still many people wondering, Dongguan's economic scale is far less than that of first-tier cities such as Shenzhen, so why can it attract many big-name investments and what is its charm?

First, compared with other cities, it has a good geographical advantage. Dongguan is located between Shenzhen and Guangzhou. Driven by two international metropolises, Dongguan can connect with the world more quickly. In addition, in the Outline of Guangdong-Hong Kong-Macao Greater Bay Area Development Plan, Dongguan was included in the Greater Bay Area urban agglomeration of Guangdong, Hong Kong and Macao, and gained a brand-new role-strategic emerging industry R&D base.

Secondly, in the advantageous geographical position, Dongguan, which has become a new first-tier city for five consecutive years, has a land cost far lower than that of developed cities such as Shenzhen. Therefore, JD.COM and Ali were attracted here to establish a logistics center in South China.

Third, Dongguan has a relatively complete processing and manufacturing industry and supporting equipment. Take the mobile phone manufacturing industry as an example, there are many mobile phone manufacturers in Dongguan. According to reports, Dongguan currently produces 300 million to 400 million smartphones every year, and 25% of the world's smartphones come from Dongguan, among which Huawei, oppo and vivo rank among the top five in the world. I have to say that the electronic information industry and mobile communication industry in Dongguan are developing very well.

Of course, Dongguan's economic development is also very good. 1995, Dongguan was the first of the "Four Little Tigers in Guangdong". In 2020, Dongguan's GDP will reach 965 billion yuan, only one step away from the trillion; In the first half of this year, the GDP was 500 1 1 billion yuan, up by 12.0% year-on-year. This year, the GDP will exceed the trillion mark.

Finally, Dongguan is also very attractive to talents. According to the data of the seventh national census, the permanent population of the city was 10466,600, which increased by 2.24 million or 27.3% during the period of10. After Guangzhou and Shenzhen, Guangdong has become the third largest city with a population of more than100000. The reason why "North to Guangzhou and Shenzhen" can become a first-tier city is because it has the greatest attraction to talents.

In order to attract talents, Dongguan has also launched talent housing. Eligible relevant personnel can rent for five years from the date of resettlement, and can purchase property rights below 60% of the market price. Recently, a pilot scheme of "three-limited housing" allocation was introduced, in which the winning bidder contributed 50% of the total property price to purchase 50% of the property rights. After a certain period of delivery, with the consent of Dongguan Municipal Government, all property rights can be obtained. According to statistics, at present, there are over 6.5438+0.8 million high-level talents and 38 innovative scientific research teams in Dongguan, ranking first among prefecture-level cities in the province.

It is reported that in the second half of the year, Dongguan will innovate to promote the high-quality development of manufacturing industry, build Songshan Lake Science City with the strength of the whole city, vigorously develop strategic emerging industrial bases, accelerate the upgrading and digital transformation of traditional industries, and introduce an implementation plan for digital transformation of manufacturing industry. At least six competitive traditional industrial core areas will be built throughout the year.

In addition, Dongguan will also promote the landing of the "Hong Kong-Dongguan International Airport Center" project, accelerate the rookie network, Ali cross-border export center and other projects, and promote cross-border electronic commerce by more than 50 billion yuan. With the support of national policies and the promotion of relevant enterprises, Dongguan's economy will develop faster and better and enter a virtuous circle. Many people say that Dongguan may become the second Shenzhen. what do you think?

Conclusion: As we all know, first-tier cities are more abundant in resources and more concentrated in talents, so they are the first choice for most enterprise giants. But now, with the saturation of enterprises and population in first-tier cities, not only young people began to flee, but also business leaders began to look to other cities. Therefore, new first-tier and second-tier cities have been established as the first choice for many people. In addition to Dongguan, new first-tier cities such as Chengdu and Chongqing are also rising rapidly. I believe many cities will rise in the future.