Overseas media news release channel (brand promotion company)

News release channels of overseas media (brand promotion companies). With the continuous rise of China's economy, corporate strategic labels such as "going to sea", "cross-border" and "internationalization" are hot, which goes without saying; Especially in the case of excessive competition in the domestic market, the vast blue sea of overseas markets has become the next gold mine to be tapped urgently. This naturally makes many enterprises begin to study how to promote overseas. Among many overseas promotion methods, the way of overseas media release is undoubtedly the most cost-effective promotion method. It can quickly enable enterprises to establish brand awareness, improve network trust and increase traffic through the media. How to choose the news release channel of overseas media (the necessary promotion company of brand going out to sea) has become a problem faced by all enterprises. Here are nine overseas news release channels for your reference. 1, BusinessWire provides PR and IP solutions, and supports the publishing of news, multimedia, executive biographies, news materials, events and brand articles. , covering more than 89,000 media in 162 countries/regions. 2.VOCUS PRWOLDING, LLC PRWEB is the leading distribution network in the industry, covering more than 65,438+0,200 websites. Enjoy your story with targeted media websites, industry publications, blogs, social networks and search engines. 3.PRLOGPRLog provides free news release service to help large, medium and small enterprises and organizations carry out online activities. At present, the website provides the following services: press release distribution, press room, enterprise directory, job list and expert directory. 4. Free press release company. FPR has become a multi-channel news release website, which supports news release in different fields. You can publish news to popular search engines, social media networks, online publishing channels and top news websites. 5.PRWorldwide, Inc publishes press releases through //PR.com to reach journalists and attract new customers, and gain more popularity through top search engines, thousands of websites, social media and blog networks, and print, radio, radio and mobile channels. 6. Media Star Soft Text Promotion Platform (whole-network marketing) One-to-one service (local all-media platform) Media Star Soft Text Promotion Platform (whole-network marketing) One-to-one service is a well-known all-media procurement platform in China, covering ten major media delivery channels, among which overseas media is mainly an independent procurement platform for overseas promotion tailored for domestic brand enterprises, especially for users who are not familiar with the Mandarin platform. It is simple and convenient to buy global news media on the platform by themselves and even provide services such as package delivery. 7.OnlinePRMediaOnlinePRMedia provides multimedia press releases with reasonable prices, which can achieve high visibility of search engines. Distribute customer press releases to more than 5,300 websites, and according to the purchased package, you can reprint the whole page in as many as 150 reputable news media. 8. Through Newswire, you can change from traditional media to social media, 1) publish in major news media or create your own customized publications for your advertising series goals, 2) attract audiences by inspiring and educating powerful brand stories, 3) contact appropriate journalists to obtain targeted media opportunities, 4) monitor and discover industry trends through powerful tracking analysis, and 5) track and measure your public relations and advertisements through detailed reports. 9.PressatPressat provides cost-effective news release services for enterprises wishing to exchange stories with influential media contacts in the UK and internationally. If overseas media have other channels to issue press releases (brands must be promoted overseas), please supplement the one-on-one service of Media Star Soft Text Promotion Platform (whole network marketing). What skills should be paid attention to in news promotion? 1. Original content. Because now is the content era, the media and major search engines prefer original content. Take Baidu as an example, the original content collection rate is higher, and it is easier to have a good ranking. In fact, writing an article is not necessarily a good literary talent, as long as you can clearly say what you want to say in your own language. 2. Keyword layout. Because the promotion of soft text not only obtains the traffic of the media platform itself, but also brings more traffic from search engines such as Baidu, the layout of keywords is very important. First, there should be keywords in the title, and then there should be a certain keyword density in the content. Generally the density is less than 5%. Don't pile up keywords, as long as there is a certain density. In this way, search engines will think that this article mainly focuses on the content related to keywords, which makes it easier to rank. 3. Choice of media. In addition to the article itself, it is also very important to publish the media platform, because a good media platform has better collection and ranking, and small media may have better original articles, so there are many concerns about the choice of media. First of all, the media and your article users, such as your article is about beauty, will choose beauty, so the conversion rate will be better. If it is irrelevant, the media effect will not be very good. Generally speaking, the higher the weight, the better the media effect. Of course, the higher the price, the lower the weight of media effects. Therefore, when choosing media, we should find a cost-effective media platform. Don't blindly choose high-priced or low-priced media. The safest way is to send high, medium and low-weight media according to a certain proportion, such as 20% high-weight news marketing, 50% medium-weight news marketing and 30% low-weight news marketing, so that the release effect will not be bad according to a certain proportion. Of course, different industries choose different media, and different budgets have different media. Therefore, after the article is published, we should also sum up more experience and find news marketing options that are more suitable for our own industry, so as to further improve the efficiency of future publication. How to choose a news marketing platform? 1. Many media can publish soft articles. You can't find the editor of every media to contact. At this point, the role of news marketing platform is fully revealed. To put it bluntly, the publishing platform will connect many media resources. You only need to choose the media to publish articles on the platform, which saves a lot of time and energy. 2. There are also some things to pay attention to when choosing a platform. Here, let's tell you briefly. First of all, if it is a company operation, because it is more stable, is there a threshold for secondary recharge? If there is a threshold, it will undoubtedly increase the risk. Third, whether to edit directly, the first-hand price must be low and the speed of dealing with problems must be fast. Fourth, we should also pay attention to the reaction speed after sale, because the publishing industry is different from other industries and often encounters the problem of rejection or rejection. At this point, the after-sales response speed can improve the user experience of the release. Soft Text Marketing Media Star Soft Text Promotion Platform (whole network marketing) One-to-one service Soft Text Marketing is a way for many enterprises to promote their brands at present. By publishing some text advertisements on the Internet, the publicity effect of products can be promoted, with low cost and convenient operation, which is welcomed by large, medium and small enterprises. 1. Promote in the form of news, spread information quickly and accurately, enhance the image of enterprises or products at low cost, and make them more authoritative; 2. Keyword layout of consumers' pain points, soft text exposing brands, and stimulating potential customers' curiosity about brands; 3. According to your regional coverage requirements, ensure that press releases are radiated to various professional media; 4. Authoritative media recognizes brands and eliminates concerns, which is more trustworthy.