Traditional Culture Encyclopedia - Traditional stories - What is the function of new media?
What is the function of new media?
New media art is different from ready-made art, installation art, human body art and earth art, and it is a new art discipline with "optical" media and electronic media as its basic language. New media art is based on digital technology, which inevitably makes people feel a bit abstract. I feel that new media art is still a long way from us, but it is not. To put it bluntly, new media art is digital art, and its main means of expression is CG animation graphics, that is, CG, which is affectionately referred to as Tao by many insiders. In fact, the category of new media art has the certainty of "advancing with the times". At present, it mainly refers to artistic works with the latest scientific and technological achievements such as video, computer, network and digital technology as the creative media. Therefore, new media art has inadvertently penetrated into all fields of modern art.
New media marketing: Online magazine and blog marketing are new media representatives born under WEB2.0. The new media marketing represented by them has stepped out of the pace of commercialization, and its unique marketing model reveals unlimited business opportunities. It is only the immaturity of the model that makes it impossible to achieve a faster leap. With the continuous excavation and improvement of new media, once the new media marketing model is mature, it is bound to form and build its own business and marketing space in the Internet business tide.
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