Traditional Culture Encyclopedia - Traditional stories - With the development of the times, how should the clothing production industry develop?

With the development of the times, how should the clothing production industry develop?

1. Emphasis on design innovation

In the process of continuous development of society, people pay more and more attention to spiritual life, but also pay more attention to fashion. Fashion has an obvious characteristic, that is, the speed of renewal, the previous year was popular square neck dress, this year will be popular V-neck dress, almost every year will produce new popular elements and trend form. For designers, there are both opportunities and challenges. In the process of apparel design, designers should face the consumer groups, understand the ideas and needs of the consumer groups, to ensure that the design work is carried out in a clear direction, to attract the attention of the consumer groups, so that they have a strong desire to buy. At the same time, designers should often update their professional knowledge, keep pace with the development of the times, learn more about the clothing trend information, extract the important content, based on this innovation.

2. Formation of brand awareness

Currently, people's brand awareness is getting stronger and stronger, when buying clothes, many consumers will first consider the clothing brand. Therefore, in the process of clothing design, the need to establish brand awareness, leaving a deep impression of the brand in the minds of consumer groups; actively incorporate personal ideas and concepts, to develop a more stable consumer groups.

3. Embodying the practicality of clothing

China has made significant progress in the overall quality of clothing, but compared with other countries, the development and enhancement of space is still relatively large. In order to narrow the gap with other countries, designers in the design of clothing, can be combined with the actual situation of the country and society, targeted design programs, to avoid the design of heavy personality and ignore the essential role of clothing. From the objective level of analysis, clothing should make the wearer feel comfortable, in the choice of fabric technology, production technology, pattern technology, decorative technology, designers need to fully reflect the practicality, so that the actual needs of consumers can be fully satisfied.

In summary, clothing can not only play the role of sunscreen, cold and other functions, but also to convey the designer's ideology, reflecting the taste of the wearer, show cultural connotation. Clothing can combine art, human structure, color science, etc., not only to reflect the fashion trend, but also to record the history and become the epitome of the times. Clothing structure belongs to the framework of clothing, which plays a decisive role in clothing modeling. At the same time, clothing technology will also have a greater impact on the clothing structure, in order to ensure the quality of clothing, designers need to reasonably select the technology, and a comprehensive grasp of the clothing structure, to promote the better development of clothing design