Traditional Culture Encyclopedia - Traditional stories - Where is the profit point of fresh supermarket?
Where is the profit point of fresh supermarket?
The biggest selling point of fresh supermarket is fresh seafood, but how to get fresh ingredients requires a strong and mature distribution system, which is also the main reason for the birth of fresh supermarket. Grocery supermarkets can't meet the supply of fresh food, but more are presented in the form of frozen food, which reflects the superiority and maverick of fresh supermarkets. Only when you come to the fresh supermarket can you buy delicious seafood.
Fresh supermarkets can completely surpass the taste and quality of frozen food. This fresh quality comes from a mature distribution system. From the ocean to the inland, a specialized seafood supplier can establish a straight-line channel, with the purpose of delivering fresh food completely, taking time as the first priority, and ensuring the lowest delivery cost and the highest delivery quality.
Such a powerful distribution is the latest seafood ingredients and a rare food choice for inland food. Few is the best, high quality achieves high income, fresh supermarkets enter the market with high-end positioning, which provides convenience for professional eating, and eating fresh has become an important profit point for seafood management.
Extended data:
Operating rules of fresh supermarket:
Many managers believe that the purpose of giving vegetables to supermarkets is only to increase business projects and attract popularity, but 65,438+00% of sales and 65,438+07% of inventory gross profit cannot be achieved by many categories and projects.
Many managers also have problems when cooking, either blindly chasing gross profit margin or blindly pursuing sales. Because vegetable management plays an irreplaceable role in supermarket management, different management should be done at different times.
For supermarkets that need to seize market share, sales volume is the most important, which drives popularity through sales volume. However, you can't blindly lose gross profit or sell at low prices. We also need to consider the cost of the whole vegetable department, so as to make the best profit without losing money, or we can win more with less losses.
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