Traditional Culture Encyclopedia - Traditional stories - How to briefly introduce the history of Nike and commodity knowledge

How to briefly introduce the history of Nike and commodity knowledge

History of Nike:

1. In 1908, a shoe factory was built in Leen, Massachusetts, which led to the further development of local shoe-making technology. At first nike board shoes were still made to order, but in order to give workers something to do in the off-season, the shoe shop owner began to make shoes without reservations.

2, 1963, graduated from the University of Oregon Phil Knight and his mentor Bill Bowerman **** with the creation of a company called "Blue Ribbon Sporting Goods Company", the main sporting goods.

3. In 1972, NIKE was officially founded. Its predecessor was the Blue Ribbon Sports Company, which was invested by current NIKE President Phil Knight and Coach Bill Bowerman.

4. In the 1980s, Nike products began to enter the common people's homes from the track and stadium.

Nike's commodity knowledge:

The main materials of Nike shoes include: full grain leather, cowhide leather, suede, synthetic leather, mesh upper, Lycra elastic fabric, wear-resistant material, carbon fiber rubber, non-marking rubber, wear-resistant hard rubber, PU material and so on.

Expanded Information

Nike logo meaning:

1, NIKE this name, in the eyes of the Westerners is very auspicious, and easy to read and easy to remember, can be called very loud. The Nike logo symbolizes the feathers of the wings of the Greek goddess of victory, representing speed, but also represents the dynamic and gentle.

2, Nike trademark pattern is a small hook, simple and powerful modeling, urgent as lightning. For the first time to "Nike" named sports shoes, the sole has a square convex grain to enhance stability, the sides of the shoe body has a knife-shaped hook, symbolizing the goddess's wings.

References

Baidu Encyclopedia-NIKE

Nike - China Official Website