Traditional Culture Encyclopedia - Traditional stories - Mercedes-Benz has several kinds of badges

Mercedes-Benz has several kinds of badges

At present, Mercedes-Benz I*** has 3 kinds of badges, which are double triangle, diamond-shaped three-point and round diamond-shaped badges.

The double triangle badge is the earliest badge of Mercedes-Benz, and it is also the symbol of Mercedes-Benz's prominence, which represents the symbol of speed, power and movement. The badge started in 1909, and was improved in 1950, and is used until now.

The diamond-shaped three-dot badge, a new brand introduced by Charles Benz in 1986, contains four diamond shapes and is a symbol of safety, power, precision and agility.

The Round Rhombus badge, a new branding introduced by Mercedes-Benz in 2014, contains a streamlined round rhombus that incorporates a double triangle and a rhombus three-point design, reflecting Mercedes-Benz's heritage and future history.

The Mercedes-Benz logo has been changing constantly, from the original double triangle logo in 1909, to the diamond-shaped three-point logo in 1986, to the round diamond logo in 2014, all reflecting the characteristics of Mercedes-Benz cars such as intelligence, safety, efficiency, precision, power, and fashionable appearance, so that consumers can better understand the culture of the Mercedes-Benz brand.