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What is the biggest dilemma of rural development of e-commerce?

Rural e-commerce is now also the object of national support, the country in these years would have been in support of rural entrepreneurs, especially for rural e-commerce incentives or a lot of, and on its own, some of the network platforms for rural e-commerce support is very large, such as today's headlines above the products for rural areas, e-commerce support is very strong. So now the development of rural electricity supplier is really a very good choice, but also a very promising business project.

But I have to say that rural e-commerce want to succeed need to solve a lot of problems. I myself is also in the rural entrepreneurship, has also been trying to engage in rural electricity, but has not been up. Need to solve too much.

First of all, it is also the most important and difficult problem, that is, how to promote the first batch of products, that is, how to make more people know you, hit their own brand. We can see that if a few years ago to do a certain treasure people now really very good, but now to do these words, always feel a little late. It's hard to grow. Now no matter what you do on any product, the most critical thing is traffic, fans. We also all know that there are too many people doing this business now, so it is more and more difficult to want to make their own characteristics, to attract more fans, traffic is more and more difficult.

Second is the source of goods, for some products in rural areas, especially for some ordinary farmers to produce, although they are healthy and green, but are some unlicensed products, and for some of the market now want to play in it is very difficult to sell agricultural products on the Internet can be, but only just limited to some retail customers, it is difficult to do bigger and stronger. And the development of rural e-commerce sources can not be guaranteed, because after all, is not a formalized company enterprise, so there may be goods today, tomorrow there is no more.

Then there is the cost, many people feel that rural electricity supplier if they have a product then there is no need for cost, in fact, rural electricity supplier's cost is still relatively large, for example, the cost of transportation, many people worry about is the courier fee, for example, the development of rural electricity supplier in the early stage, online purchase of things are basically some retail retail retailer, buy things are not a lot of things, for example, buy a few pounds of fruit What's more, the price was not very high, and now online shopping is basically to include postage, for some people who have been done up do not care, and courier companies also have an agreement, but for some people who just do is the biggest cost problem. Of course, the cost also includes, for example, the early stage is certainly to ask for help to advertise investment, if you just rely on their own people slowly accumulate words is estimated to be too difficult. For example, now rely on some of the Netflix advertising and so on.

But I have to say that the prospect of rural electricity is really good, as long as they have the product, can do it is absolutely possible. Now many pintai for rural e-commerce are supportive, so you can use this opportunity to develop, for example, through the media, video, live and other forms to market themselves. I also have this idea now, so if you are interested you can communicate together.

Rural entrepreneurship is risky, investment needs to be careful.