How to establish a correct business philosophy, cultivate a good corporate culture

To establish a "strategic management" concept. To stand in the strategic height of enterprise development to think, planning marketing work, both to seek a place, but also to seek a party, but also to seek a region, really do in accordance with the requirements of the strategic development of enterprises to determine the direction of marketing, grasp the focus of marketing, select the marketing objectives, planned and focused to promote the enterprise marketing work.

Two to establish "intensive management" concept. To promote business work centered on efficiency, seeking to maximize marketing efficiency, competition in high-level business areas. We should not only talk about the marketing scale, but also the quality of marketing, not only to grasp the operating share, but also to grasp the operating costs, to ensure that the operating efficiency of the enterprise.

Thirdly, we should establish the concept of "internationalization management". Adhere to the "going out" strategy, not only to expand the share of overseas markets, but also to continue to improve the degree of internationalization of the enterprise, and gradually with the international business practices.

Fourth, we need to establish a "high-end management" concept. We need to change the marketing idea, improve the marketing level, seek large projects, large customers, large market support. Jump out of the low-end customers, small orders of the predicament. Strengthen the cooperation with large companies, large enterprises, large groups, to promote high-end business, to achieve mutual benefit **** win.

Fifth, to establish a "brand management" concept. To focus on the soft power of business operations, improve product quality, improve corporate reputation, expand corporate influence, and comprehensively enhance the core competitiveness of enterprises to improve the competitiveness of the market.

Sixth, to establish a "sustainable management" concept. To start from the long-term development needs of enterprises, find the market and meet it. Management work should not only seek the current, but also seek the long term, but also from the requirements of sustainable development of enterprises, and actively develop new market areas for enterprises, reserve market resources. Cultivate a good enterprise culture Enterprise culture is the soul of market economy. After entering the market economy, enterprises as the main body of market competition, in order to always be invincible in the face of fierce market competition, it is necessary to strengthen the construction of corporate culture.