Traditional Culture Encyclopedia - Traditional stories - What are the professional categories of network and new media?
What are the professional categories of network and new media?
I. Professional introduction
Network and new media major is an undergraduate major in colleges and universities, with a basic study period of four years and a bachelor of arts degree. The purpose of this major is to cultivate students' deep, comprehensive and interdisciplinary ability in information dissemination, including the ability of content work in the information dissemination era and communication technology such as news dissemination technology, design, production and network technology.
Second, the network and new media professional courses
Courses include introduction to new media, new media practice, digital media technology and application, cultural e-commerce, network marketing planning and creativity, website planning and design, etc. Students will come into contact with communication principles, news writing, communication statistics and other related courses during their study.
Network and new media majors have employment advantages.
1, extensive employment
Network and new media majors have a wide range of employment fields, including information flow, SEM operation, community and content operation, self-media and event operation. With the rapid development of Internet and new media, the demand for related jobs is increasing, and the employment prospects are good.
2, diverse skills
Network and new media majors train students to master the skills of network news editing, audio-visual new media creation, digital interactive design, web page design, data mining and analysis, and new media operation. Students can learn the latest knowledge and methods of network new media, master a variety of communication technologies and tools, and have comprehensive media capabilities.
3. Interdisciplinary nature
Network and new media specialty have strong cross-cutting and applied characteristics. It combines the knowledge of journalism, communication and computer science to cultivate students' comprehensive ability and innovative thinking in the media industry in the Internet and digital age.
4. Development potential
Network and new media specialty is the frontier specialty on the road of innovation. With the development of Internet and mobile Internet, the role of new media is becoming more and more important, and traditional media is also transforming into new media. Network and new media have great development potential and high employment opportunities.
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