Traditional TV Winter in Film and Television Industry

I don't think the film and television industry in Hengdian will be cold, because the appearance of the cold winter in the film and television industry is mainly due to the current economic cooling. As long as the economic development picks up further, the popularity of the film and television industry will rise again.

1, the fixed demand of the film and television industry

No matter in which era, the film and television industry has a huge demand. Because the current social pressure causes young people to have little time for entertainment after work, film and television has become one of the few pastimes for young people. Therefore, no matter how the popularity of the film and television industry fades, there is a market, but the market share will be less and less. Because China has a large population base, there are quite a few people who need film and television dramas. Because of the fixed demand, I don't think Hengdian will be cool, but its development will slow down and be limited.

2. Temporary cooling of the economy

The reason why Hengdian film and television industry will enter the cold winter is because of the cooling of social economy. Due to the slow flow of social and economic capital and reduced investment demand, Hengdian cannot raise enough funds to shoot new film and television works. This has led to the depression of this industry, but this is not a problem of the industry, but because of the negative impact of economic cooling. This is an inevitable problem facing the development of the industry, because the film and television industry is particularly dependent on economic development, so this is a normal phenomenon.

To sum up, I think it is unlikely that Hengdian will be cold, because this is a temporary phenomenon, and the whole industry will not collapse because of the temporary market downturn. So I think the film and television industry in Hengdian will take off again.