What is the difference between traditional promotion and public relations marketing?

Traditional promotion is hard promotion and public relations marketing is soft promotion, but with the development of market economy, traditional promotion is more and more like public relations marketing, and public relations marketing is becoming more and more commercialized!

For example, put a big sign in the store and write "Cry to sell"! This is one of the most traditional ways of price promotion; Or put a big sign in the store that says sell one get eight free! This is a more traditional gift promotion! And put a big sign in the store, which said shopping lottery! This is a relatively low-level promotion method commonly used by some merchants recently! And put a big sign in the store, which says that from now until 2008, every time you buy something, you will donate 65,438+0 cents ... This is general marketing (promotion), but still put a big sign in the store, but it says "* * is the designated football of Zhou Yu Cup! A symbol of strength! All the work of writing these words on the brand is called "public relations marketing"!