What are the world’s luxury brands?

When was it founded, who was the founder?

NO: 1 chanel "Chanel" brand was founded by a beautiful and extraordinary French woman, Gabrielle Chanel (Gabrielle Chanel) and named after her.

The logo of the "Chanel" brand is the combination of the two letters "c" of her nickname "coco".

Some people say: Owning "Chanel" has always been the beautiful dream of women in this century.

Some people say: At the end of the century, which brand can be loved by three generations of a family: grandmother, mother and granddaughter at the same time? The first is "Chanel".

"Chanel" is a "classic" for the entire century, an "eternal fashion and personality", and a "romantic legend".

Designer: 1913-1971, Gabrielle Chanel (Gabrielle Chanel) Since 1983, Karl Largerfeld (Karl Lagerfeld) Founder Gabrielle Chanel Chanel founded Chanel in Paris, France in 1913. Chanel has a wide range of products

, including clothing, jewelry, accessories, cosmetics, and perfumes. Every product is famous, especially her perfumes and fashions.

Brand categories: In 1913, a millinery and fashion shop was opened to make clothing; in 1921, various perfumes were developed: such as No. 5 perfume and No. 22 perfume in 1921, Cuir de Russie perfume in 1924, and No. 19 perfume in 1970.

Cristalle perfume in 1974, COCO perfume in 1984, Egoiste men's perfume in 1990, Allure perfume in 1996; in addition, there are various accessories, cosmetics, leather goods, watches, jewelry, sunglasses and shoes.

Brand Identification: ① The double C can be easily found on the buttons of Chanel clothing or the buckles of leather goods. It is easy to find the logo designed by overlapping the double C of cocochanel. This is what makes Chanel fans crazy.

Spiritual symbol”.

②Diamond plaid: Since the first generation of Chanel leather goods has become more and more popular, its three-dimensional diamond pattern has gradually become one of Chanel's symbols and is constantly used in Chanel's new clothing and leather goods.

Later, it was even applied to the design of watches, especially the "matelassee" series. The metal watch bands of k gold and stainless steel were even shaped into a three-dimensional "diamond grid".

③Camellia: Chanel has a special liking for "Camellia". Now for the whole world, "Camellia" has become the "national flower" of Chanel Kingdom.

Whether it is spring, summer or autumn or winter, in addition to being designed into camellia ornaments of various materials, it is also often used in the fabric patterns of clothing.

④ White and black: The floor-length skirt, the use of white and black colors, makes Chanel more in line with the times and highlights the beauty of women.

NO: 2 Louis Vuitton: Elegant Parisian temperament Louis Vuitton, the first generation founder of LV, was born in a carpenter family in the French countryside in 1821.

When he was 14 years old, he walked 400 kilometers to Paris to learn skills from a teacher, and later became a professional technician who took care of luggage for royal families when traveling.

In 1854, Louis Vuitton opened the first shop specializing in manufacturing and selling travel bags near the Opera House in central Paris, and used his own name as a product brand.

LV luggage is lightweight, durable, strong and waterproof, coupled with excellent design and fine workmanship, its reputation quickly spread throughout Europe, and princes and nobles immediately became its main customers.

In 1885, LV opened its first overseas branch on Oxford Street in central London.

Since then, the brand has never stopped innovating and expanding.

Louis Vuitton died in 1892, and his son George Vuitton inherited his father's business.

In 1896, Georges Vuitton designed a monogram pattern that is still very popular today. The LV letters, four-petal flowers and positive and negative diamond-shaped flower series marks on the surface of the leather goods have become the symbolic logo of the LV brand.

Today, with the diversified development of LV products, it still has a unique and irreplaceable historical position.

Over the years, LV has launched a number of classic designs.

The Trianon suitcase is the first travel leather product launched by LV.

This is a leather case with a wooden rectangular frame and the surface is covered with LV's original fabric. It is beautiful in appearance, light and strong.

The design of LV travel products is always very unique. No matter how demanding people's requirements are, they can always be satisfied in LV products.

Early LV suitcases already had space for storing fragile items such as cameras, and the sealed and waterproof suitcases made of zinc and camphor wood can prevent hot, humid and insect-infested climates.

During the two world wars, many European cars were equipped with waterproof and dustproof LV luggage.

To this day, in addition to adhering to traditional fine leather craftsmanship, LV continues to research and develop new products. Its extended leather accessories, scarves, pens, watches and even clothing are all reflections of LV's exquisite and comfortable travel philosophy.