What are some examples of trademarks advocating social morality?

Tongzhou expressway registration starts from scratch "advocates the following social ethics:

The cultivation of professional ethics of Tongzhou highway people is a very important part of the "from scratch" brand created by Tongzhou Highway Management Station, and it is also an important feature of this brand.

Italian highway traffic situation is the first goal, and it is our duty to provide people with comfortable, smooth, clean and beautiful traffic environment; Strive to be the most trustworthy and caring people in expressway.

Starting from last year, Tongzhou Highway Management Station began to focus on brand building, based on enhancing the external image, vigorously promote the construction of material, spiritual and political civilizations, further standardize and restrict the behavior of law enforcement personnel in brand building, increase capital investment, and use external cooperation. On the basis of comprehensive research and combined with the station's work achievements last year, it created a poem "Recalling Qin 'e Loushanguan" by President Mao Zedong. The last three words of the famous sentence "Starting from one step" are the brand name of "Starting from one step", which shows that I Tongzhou highway people are not afraid of difficulties and difficulties, manage the highway well and serve the people well. But in these three words, we can not only feel the grandeur and heroism of Tongzhou highway people in highway management and highway construction. I can feel the good professional ethics of Tongzhou highway people who put people's interests first.

The cultivation of professional ethics of Tongzhou highway people is a very important part of the "from scratch" brand created by Tongzhou Highway Management Station, and it is also an important feature of this brand. However, the morality existing in this brand does not just stay at the level of establishing morality, but is based on the concept of development. That is, in the broad vision of modern civilization, we should look at morality from a dynamic perspective, adhere to the four-in-one of speculation, demonstration and evaluation from experimental research, and strive to concise three moral directions; First, the frontier theory, historical tradition and international experience of highway people's moral development; Second, the moral and spiritual development of highway people; Third, the relationship between road people's moral demands and social cohesion.