What should a good salesman do?

For sales representatives, it is undoubtedly necessary to sell scientific knowledge. Sales without knowledge can only be regarded as speculation and can't really experience the fun of sales.

2. Successful sales is not an accidental story, but the result of sales representatives learning, planning and applying knowledge and skills.

3. Sales are all the application of common sense, but only by applying these concepts that have been proved by practice to the "action school" can it be effective.

Before you make a splash, you must be prepared for boredom.

5. The preparation and planning before the sale must not be ignored, and it is possible to win if you are prepared. Prepare sales tools, opening remarks, questions to ask, words to say and possible answers.

6. The combination of sufficient preparation in advance and inspiration on the spot often leads to the disintegration of a powerful opponent and success.

7. The best sales representatives are those who have the best attitude, the richest commodity knowledge and the most thoughtful service.

8。 We must learn and memorize information, brochures and advertisements related to the company's products. At the same time, we must collect competitors' advertisements, promotional materials and brochures, conduct research and analysis, so as to "know ourselves and know ourselves" and truly know ourselves and know ourselves, so as to take corresponding countermeasures.

9. Sales representatives must read more books and magazines about economy and sales every day, especially newspapers, understand national and social news and news events, and visit customers every day. This is often the best topic, and it will not appear ignorant and shallow.

10. The way to get orders begins with finding customers. Cultivating customers is more important than current sales. If we stop adding new customers, sales representatives will no longer have a source of success.

1 1. A transaction that is unfavorable to customers is bound to be harmful to sales representatives, which is the most important business ethics.

12。 When visiting customers, the sales representative should believe that the principle is "grab a handful of sand even if you fall". This means that the sales representative can't go home empty-handed. Even if the sale doesn't close, let the customer introduce you to a new customer.

Select customers

13. Select customers. Measure customers' willingness and ability to buy, and don't waste time on indecisive people.

14。 The important rule of a strong first impression is to help people feel important.

15. Be punctual for appointments-being late means "I don't respect your time". There is no reason for being late. If you can't avoid being late, you must call to apologize before the appointed time, and then continue the unfinished sales work.

16. Sell to Mr. Power who can make a purchase decision. If your sales partner has no right to say "buy", you can't sell anything.

17. Every sales representative should realize that sales can be successful only if you keep an eye on your customers.

18. Getting close to customers in a planned and natural way and making customers feel that smooth negotiation is beneficial is the work and strategy that sales representatives must work hard to prepare in advance.

19. It is impossible for a sales representative to reach a deal with every customer he visits. He should try to visit more customers to increase the percentage of transactions.

20. Know your customers, because they decide your performance.

2 1。 Before you become an excellent sales representative, you should become an excellent investigator. You must discover, track and investigate until you know everything about your customers and make them your good friends.

22. Believe that your product is a necessary condition for a sales representative: this confidence will be passed on to your customers. If you have no confidence in your product, your customers will naturally have no confidence in it. Customers are talked about not so much because of your high logical level, but rather because of your deep confidence.

23。 Sales representatives with excellent performance can tolerate failure in part because they have complete confidence in themselves and the products they sell.

24. Know your customers and meet their needs. Not knowing the needs of customers is like walking in the dark, wasting energy and not seeing the results.

For sales representatives, nothing is more precious than time. Knowing and choosing customers is to let the sales representative focus his time and energy on the most likely customers, instead of wasting it on people who can't buy your products.

26. There are three rules to increase sales:-Pay attention to your important customers, pay more attention and pay more attention.

27。 There is no distinction between high and low customers, but there are grades. Determining the number and time of visits according to the customer level can make the time of sales representatives play the most effective role.

28. Approaching customers must not be formulaic, so we must make full preparations in advance and adopt the way and opening remarks that are most suitable for all kinds of customers.

29。 Sales opportunities are often fleeting, so we must judge quickly and accurately, pay close attention to them, don't miss them, and strive to create them.

30。 Focus on the right goals, use your time correctly and use the right customers, and you will have the eyes of a tiger in sales.

3 1. The golden rule of sales is "treat others as you want them to treat you"; The platinum principle of sales is "treat people the way they like".

32. Let customers speak for themselves. Letting a person talk about himself can give you a good opportunity to explore similarities, build a good impression and increase the chances of completing sales.

Help customers

33. Sales must be patient and visit constantly. Don't be too hasty and don't take it lightly. Be sure to take your time, observe your face and color, and facilitate the transaction at an appropriate time.

Don't be discouraged when the customer refuses to sell. Make further efforts to convince customers, and try to find out the reasons for their refusal, and then prescribe the right medicine.

35. If you are curious about the people around your customers, explain and introduce them enthusiastically and patiently, even if it is impossible to buy them. It should be noted that they are likely to directly or indirectly influence customers' decisions.

36。 Sales are for helping customers, not for commission.

37. In this world, what do sales representatives rely on to resonate with customers? Some people condemn people with quick thinking and logical eloquence; some people move people with passionate speeches. However, these are all questions of form. At any time and place, only one factor can always convince anyone: sincerity.

38。 Don't "sell", but "help". Selling is for customers, and helping is for customers.

39. Customers' thinking is logical, but it is emotion that drives them to take action. Therefore, the sales representative must press the customer's heart button.

40. The relationship between sales representatives and customers never needs formulas and theories such as calculus, but needs topics such as today's news and weather. So, don't try to impress customers with simple truth.

4 1. Touch the customer's heart, not his head, because the heart is closest to the customer's wallet pocket.

42. When you can't answer the customer's objection, don't perfunctory, cheat or deliberately refute it. You must answer as many questions as possible. If you don't get to the point, you must ask the leader as soon as possible to give the customer the most concise, satisfactory and correct answer.

43. Listen to buying signal-If you listen carefully, you will usually be prompted when customers decide to buy. Listening is more important than speaking.

44. The rules of the game in sales are: a series of activities aimed at closing a deal. Although agreement is not everything, there is nothing without agreement.

45. Rules of trading rules: Require customers to buy. However, 7 1% sales representatives failed to reach a deal with customers because they did not ask customers for a deal.

46. If you don't ask the customer for a transaction, it's like you aimed at the target but didn't pull the trigger.

47。 When you clinch a deal, you have firm self-confidence, and you are the embodiment of success, just as an old proverb says, "Success comes from success".

48. If the sales representative can't get the customer to sign the bill, product knowledge and sales skills are meaningless. No deals, no sales, that's all.

49. Not getting an order is not a shame, but it is not clear why not getting an order is a shame.