Traditional Culture Encyclopedia - Traditional stories - Air conditioning industry to reshuffle the "cards": Gree fell out of the top three, domestic dark horse or "amateur"?

Air conditioning industry to reshuffle the "cards": Gree fell out of the top three, domestic dark horse or "amateur"?

Geli air conditioning has always been in the air conditioning industry has the status of the big brother, but now with the outbreak of the epidemic, the air conditioning industry has a big change in the sky, Gree also fell out of the top three positions, the biggest dark horse millet in the air conditioning industry has a good momentum of development.

The development of the air conditioning industry market has always been very intense, especially the rise of many domestic brands of household appliances, and now domestic brands in the air conditioning industry is occupying the vast majority of the market share, people are more familiar with the national brand Gree, the United States, and so on, these are to win a lot of consumer love, from the side of the side of the industry can also prove that China's development in manufacturing industry is also a good prospect. There is a very good prospect.

The domestic home appliance market in the top three basically is the United States, Gree and Haier, but in this public **** after the outbreak of health emergencies, the air conditioning industry has ushered in a major reshuffle, has always had a big brother called Gree air conditioning has been greatly affected.

Now is not to do the rise of air-conditioning companies millet brand is directly into the air-conditioning industry, and has become the new dark horse. Because millet has always had the advantage of cost-effective, this entry into the air conditioning industry for millet also has a very good potential for development, and will Gree squeezed behind, and now millet in the list of major brands of home appliances sales charts have succeeded in entering the top three positions.

When the domestic home appliance market is basically monopolized by the United States, Gree and Haier, a lot of air conditioning brand enterprises to shake the position of the three giants actually still has a great deal of difficulty, especially Gree. Gree air conditioning in the air conditioning market share reached 38%, also became the industry in the big brother.

Once in the air conditioning industry in the rapid development of Chunlan air conditioning as well as the United States air conditioning is the Gree air conditioning behind, Gree air conditioning has become the dominant industry. Now with the air conditioning industry market gradually tends to saturation state, coupled with the impact of the epidemic, have been largely hit to the Gree air conditioning.

From this time the air conditioning brand revenue can be seen in the United States is directly over Gree air conditioning, and became the new first. In the air conditioning industry to become a dark horse in the millet brand in fact is not to do air conditioning enterprises and the rise of millet brand can be a lot of consumers are familiar with, mainly because of its cost-effective advantage.

Especially millet in the cell phone business also has a good development, and now into the air conditioning industry and other household appliances, for millet are trying to complete the expansion of their own business, and the air conditioning market in the dark horse, for millet is also in the development of this industry is an important test water. In many home appliance brand sales list list can see the figure of millet brand, which can also be seen in the domestic air conditioning market competition is very intense.

The reason why Xiaomi entered the air conditioning market this time, and became the new dark horse, mainly because of the following reasons: the first reason, Gree air conditioning in the development of the road is also facing a series of problems, coupled with the domestic policy is not greatly favor the development of the air conditioning market, relying on the development of this shareholders of the wind of the domestic policy of Gree air conditioning, and also lost a great deal of advantage.

The second reason, millet brand is a cost-effective advantage, for many consumers, in focusing on high quality at the same time, but also pay attention to the price of the product, so it can have more appeal.

The third reason, in this public **** after the outbreak of health emergencies, Gree Air Conditioning's ability to resist risk is obviously insufficient, and the reason why Xiaomi can be developed in this market, but also showed its strong ability to resist risk.

The fourth reason, the millet brand itself has a strong strength, the ability to enter a number of home appliance brand sales list list of the top three positions, but also to be able to see the millet brand is to prove their strength, so the air conditioning industry to become the new dark horse of millet is both unexpected, but also reasonable.

The fifth reason, the development of the air conditioning industry has always been more intense, and the competitiveness of Gree Air Conditioning has seen a significant decline in the trend, as the air conditioning industry in the big brother of Gree Air Conditioning, its position also appeared to be a crisis. The millet brand can be left behind Gree air conditioning, mainly because Gree air conditioning itself also produced the development of the problem.

In this public **** under the influence of health emergencies, the air conditioning industry has ushered in a big change, Gree air conditioning is out of the top three positions, millet brand as the air conditioning industry in the biggest dark horse can be said to have a good momentum of development. Competition in the air conditioning market has always been more intense, and Gree air conditioning coupled with their own problems, now being millet brand left behind is also a certain reason.