About the promotional activities program

xxxx all students

V. Activity time:

November 10, 20xx to November 11, 20xx

Six, the venue:

TBD

VII. Registration and awards:

(1) Students can register as individuals and teams.

(2) The registration time is from x month 20 to x month 24, 20xx.

(3) Ace store manager 1 certificate + prize.

Ace team 1 certificate + prizes

Runner-up team 1 certificate + prizes

The second runner-up team 2 certificates + prizes

Participation Award 4 certificates + prizes

VIII, the content of the event:

The first session: Taobao store planning

Activity Arrangement:

1, the contestants since the Enrollment date, according to their own participants in their own vision to develop their own Taobao store opening plan.

2, the contestants, the team in April 5 before their own planning program to electronic files and paper planning to the activities of the organizing committee.

3, there are professional teachers on the planning program evaluation, excellent program into the second round.

Requirements:

1, the plan includes Taobao store positioning and goals, Taobao peer online store general situation analysis, Taobao store team set up program, Taobao store decoration program, Taobao store logistics program, Taobao store promotion program and Taobao rules and after-sales service.

2, the plan should contain Taobao store storefront design.

The second session: open store plan ppt show

Activity Arrangement:

1, the contestants and teams according to their own planning program to make ppt, explain their planning program.

2, the shopkeeper competition, for their own race competitor's store to analyze, know your enemy and know yourself.

Requirements:

1, to use office2003 to make ppt.

2, the analysis of the future development of their own stores to be justified.

3, on the field competitor's store to analyze, to highlight the advantages of their own store, and each other's strengths and weaknesses.

Nine, the activities of the arrangement:

November 9 before the event, the planning, publicity.

November 1 to November 7, entry registration time.

November 5, for the delivery of the event program.

November 10 for the second phase of the opening plan ppt presentation.

Deli promotional activities program 2

The use of the Dragon Boat Festival, a folk festival in China for thousands of years, to invite international friends and young people *** with the participation of a better understanding of the Dragon Boat Festival customs, feel the Dragon Boat Festival rich cultural connotations at the same time, to the foreign guests to promote the hotel, SPA and other projects, so that those who attended the experience of China's traditional festivals in the strong atmosphere of cheerfulness in the deep meaning of the connotations of the festival.

Activity Location

Western restaurant and outdoor.

2. Objects of the event

Internal and external customers (about 50 people, 20 groups of families).

III. Activity time

xx xx, 15:30-17:00 (Dragon Boat Festival).

Fourth, the price standard

Free.

V. Arrangement of activities

Activity highlights:

1, with a scented bag is one of the customs of the Dragon Boat Festival, but the city is little known, can be used as a highlight to highlight the event;

2, Pei five silk is a more traditional custom, considering the parent's love for their children, through this method to achieve see the five silk to think of the Dragon Boat Festival. Five silk to think of the Dragon Boat Festival, think of the Dragon Boat Festival is associated with xxxx;

3, the use of cumulative card, cumulative card is made of an A4 PVC card, the company LOGO and Dragon Boat Festival activities on the card, divided into 16 small pieces of varying sizes, put together a complete picture, the use of children's playfulness, curiosity and heavy psychology, to achieve the hotel publicity.

The purpose of promotional activities, in addition to long-term retention can also be used as a means of publicity.

4, the extension of the activities, the custom of five silk is thrown in the water stream after the first heavy rain, so in the first rainy day after the activity to invite the participants to come to the day together with the five silk will be put in the balloon, and the staff will be thrown to the balloon in the lake, and then picked up by the other staff, and then all the staff to the Western restaurant to eat, and to experience the other hotel projects.

Preferential policies:

1. Value-added activities.

With the activity admission ticket, you can enjoy the special price of parent-child package xx yuan in the western restaurant or other halls, you can enjoy the special price of parent-child room xx yuan, you can enjoy the restaurant xx discount.

2, where in the activity period where to participate in xx activities in addition to enjoying xx discounts, another gift cumulative card 3.

3, on-site for SPA card can enjoy xx discount, and another complimentary cumulative card 1.

4. You can get a parent-child swimming ticket by paying xx RMB, and another 1 cumulative card will be given.

5. In addition to the rights and benefits of the activity itself, customers who enroll in swimming classes and buy swimming cards will be given 2 cumulative cards.

6. In addition to the rights and benefits of the product itself, customers who purchase travel product packages will be given 2 cumulative cards.

7, awards and prizes in charge: xxx.

(1) awards:

first prize, second prize, third prize, lucky prize.

(2) Prizes:

Customer experience products and sponsor sponsored items.

Six, the activity budget

1, site layout: xx.

2, food budget: xx.

3, all kinds of coupons **** count 18.

Estimated activity costs total xx yuan.

Cooked Food Promotion Program 3

First, the purpose of the activity

With the improvement of living standards, milk has become one of the indispensable nutritional food in people's lives. It plays an important role in our health. The Chinese market has been "Mengniu" "Yili" "bright" three worlds, where the total sales of these three kinds of total sales and accounted for 80% of the market, and Mengniu is accounted for 30% of the total amount of The total sales of these three accounted for 80% of the total market, and Mengniu accounted for 30% of the total, the "top" position.

Mengniu in order to give back to the majority of consumers as well as to establish and maintain the corporate image of Mengniu. This promotion was done to enhance the popularity of Mengniu.

The object of the activity

The promotion is aimed at the general consumers.

Third, the theme of the campaign

Mengniu send health, weekend mobilization!

Fourth, the activity

1, the activity is based on the joint promotion of Mengniu and supermarkets.

2. Anyone who buys Mengniu Tresor, Mengniu Real Fruit and Mengniu Future Star at the same time can get a ticket to the game.

3. The game is aimed at mothers and children, and the children must be between 5 and 10 years old. (If again do not want to participate or not within the scope of the game object can be converted into a supermarket face value of 50 yuan shopping coupons, can be used in the designated supermarket.)

V. Games

1, the theme of the game

move the milk, get the big prize!

2, the rules of the game

A, mothers can bring their children to participate in the activities.

B, mothers can put their children on their backs and carry baskets to the designated places as fast as possible, load different kinds of Mengniu bulk milk into their own baskets, and then quickly run back, put down the children and the hands of the baskets, each child will be classified by different kinds of Mengniu bulk milk, and then repeat the previous action until all the milk is moved and classified. The shorter time is prioritized.

C. There are ten pairs of mothers and children or mothers and daughters in each group, competing at the same time.

3. Game prizes

The first place will get 300 yuan

A case of high-calcium milk

The second place will get 150 yuan

A case of high-calcium milk

The third place will get 100 yuan

A case of milk

The rest of the consumers who have participated in the contest will get a case of pure milk. Pure milk

Sixth, the activity time and place

Time

20xx-10-01-20xx- 10-05

16:00-18:00

Place

In front of the major supermarkets

VII, pre-preparation

1, promotional publicity in front of the major supermarkets, post promotional advertisements for the promotional activities to do as much publicity as possible, in order to prepare for the smooth running of the promotional activities.

2, in front of the supermarkets to arrange: 3 promoters, 3 event organizers, 3 maintenance order, 3 porters.

3, material preparation: 30 cases of milk in front of the supermarkets, ready to prepare a sufficient number of prizes, to avoid shortages in the activities unfolded.

I. Purpose of the activity

xx this good business opportunity, through the planned promotional activities, to attract people, increase the store's sales, enhance the supermarket's reputation, and set up a "cheap and affordable" image in the minds of consumers. The company's main goal is to provide the best possible service to its customers.

Two, time period

20xx x month x - x month x day, a total of one week.

Three, the theme of the promotion

"happy days to celebrate the xx, clear and trustworthy to treat friends and relatives".

Fourth, the detailed program

(a) shopping "gift"

The main content: Where the x month x day - x month x day in the supermarket shopping, and the amount of shopping up to 200 yuan of the first 10 customers Each ticket is limited to one bag, 10 bags per day while stocks last.

(B) the implementation of the key points

1, regardless of what kind of publicity to publicize, it must be noted that "each ticket is limited to a bag, 10 bags per day while stocks last," otherwise it is very easy to cause customer complaints.

2, gifts issued by another place, pay attention to: patience and courtesy.

(C) the joy from the sky

The main content: all in x month x to x month x, in the supermarket shopping customers, have the opportunity to get free of charge to the purchased goods. In these five days, the supermarket will be in the morning, noon and night every day, from time to time to organize two "happy from the sky" activities. At the beginning of the event, when each cash register in front of the first customer, that is, the participants, as long as the ping-pong ball drawn out of the display is your cash register number, then you are the lucky one of the event, you will experience a "joy from heaven" joy.

(D) the implementation of the key points

This activity requires props:

1, table tennis.

2, a lottery box. (Available commodity packaging box, but not too large, the box must be sealed, in the top of the box to open a small hole, the size of just to be able to reach into an adult hand, at the same time, basically no gap is appropriate)

3, electric trumpet.

At the beginning of this activity, the person in charge of the signing of the right (shopping for free) need to be present.

The operation of this activity process:

1, the radio notification of the start of the event.

2, all cashiers stop cashier action.

3, the host briefly introduced the rules of the game.

4. Invite a customer to assist in the lottery.

5. After the host announces the winning cashier number.

6, after the host announced the amount of goods purchased by the winner.

7, the winning customer statement.

8, announced the end of the event.

(E) I for the special crazy

(a) the main content:

In order to return to the majority of local people to my supermarket has been patronage, the supermarket will be in the x month x - x month x, launched a seven-day "I for the special crazy" this promotional activities. The supermarket will launch a 7-day promotion "I'm for Specials" from xx to xx. There will be a lot of fresh food, food, department store promotional products for you to buy, we will look forward to your visit again. For more information, please see the flyer or supermarket posters, this event lasts for 7 days, and the original price will be restored when it expires.

(B) the main content:

In this moment of resignation and welcome the new year, there are a lot of dreams are hoping to be realized this year. As long as you 20xx x month x to x month x day in this supermarket shopping, and shopping amount in 50 yuan or more, you are eligible to participate in this activity. Please bring your cashier's receipt to the main customer service counter to exchange for the raffle ticket and drop the duplicate ticket into the raffle box. The supermarket will hold a public lucky draw at 8:00 p.m. on X month X day at the entrance of the supermarket. (For details, see the supermarket poster)

1, the implementation of the key points:

Provide a raffle program for this activity for reference:

The first prize of a microwave oven (two).

The second prize is a set of household cabinets (six).

Third prize gloves or a hat (ten).

Memorial Prize Souvenir 100 copies.

Note: Souvenirs are required to be provided by the supplier.

2, this activity requires props:

(1) a lottery box.

(2) a number of raffle tickets, raffle tickets must have a positive and negative tickets, positive and negative tickets must have the same number.

Notes:

(1) During this activity, the front desk to do a good job of registration, registration content is the customer's name, address, gender, shopping amount, lottery ticket number; to facilitate verification.

(2) The specific program of this activity in the supermarket entrance to the prominent position in the form of posters to inform customers.

(3) If it is convenient near the entrance of the supermarket, the prizes can be displayed prominently in kind; if there are difficulties, the prizes will also be displayed in the picture.

(4) After the start of the campaign, in-store announcements should be made to inform customers every half hour.

(5) Invite the notary public to send someone to notarize the public lottery; and invite the customers to assist in the lottery; after the final list of winners comes out, the list of winning customers (first prize, second prize) will be announced on the local TV station to increase the credibility of similar activities in the future. "Five excellent" solemn commitment

1, elegant shopping environment: the layout of the major stores, creating a lively atmosphere and environment.

2, high quality ` quality of goods: during the event, where in the store to find expired goods and quality problems with the goods, you can get a small gift.

3, excellent service quality: 3. 15 on the day, where the supermarket shopping customers can go to the service desk to get a "service quality prize survey activities" form, fill out and return, you can get a good with the "good mouth cup" one.

4, the price of the sale: during the event, the launch of a number of special goods (to ensure quality and quality), ultra-low price promotions.

5, generous promotional content: the launch of a number of department stores and small food for buy 3 get 1 free activities.

Second, the integrity of the supermarket - with your interaction with the Consumer Rights and Interests Day,

1, Consumer Law Consultation: the morning of March 15, by the Municipal Consumers Association set up a consulting desk in front of the xx, to publicize to consumers the relevant provisions of the Law on the Protection of Consumer Rights and Interests, and on-site acceptance and processing of rights complaints.

2, please supervise: advance recruitment of consumer representatives 50, March 15 afternoon in front of the xx authorization ceremony, to hire them as a good with the company's supervisor, responsible for good with the supermarkets of the quality of goods supervision work, regularly to the company to put forward a variety of corrective comments and suggestions, according to the proposed value of the adoption of the proposal of the value of the good with the value of 20 to 100 yuan, ranging from a souvenir to the value of the good with the company.

Third, the true love back to consumers

1, your new clothes my heart

① "Farewell to winter" clothing sale: Where a one-time purchase of all the special winter casual clothing, suits, trench coats, down jackets, cashmere sweaters full of 80 yuan can be awarded a pair of gloves worth about $ 10 or a fine A sarong; full 120 yuan to get a pair of cotton slippers worth about 30 yuan or a scarf; full 160 yuan to get a set of thermal underwear worth 50 yuan. (Buy more, send until the end)

② "Into the spring" new hot sale: where a one-time purchase of the brand new spring, casual wear, footwear full 120 yuan can be given a gift worth 10 yuan; full 180 yuan is given a gift worth 20 yuan; full 220 yuan is given a gift worth 30 yuan. (Buy more, get more free. (Buy more send, send until the end)

③ children's clothing show release: in the times store to organize children's fashion shows, boutique children's clothing show, showing children's interest, to promote sales. Where the purchase of children's clothing on the model, you can get a complimentary exquisite kite; buy other children's clothing can also get an exquisite gift. (Buy more, send until the end)

2, the Year of the Rooster has a good taste to feed your stomach

① food area: a number of casual snacks shocking price promotion. ② fresh area: (1) where a one-time purchase of fresh food full of 20 yuan will be given 3 fresh eggs. (Buy more, get more)

(2) limited time special fruit 1 yuan 1 pound. (3, 15 day 9:00 am -- 10:00, 3:00 pm -- 4:00, 8:00 pm -- 9:00; each person is limited to buy two pounds)

Fourth, the special program:

Love surging xx supermarket - shopping for gold in xx to xx supermarket, the lucky prize: 3, 15 days, in the supermarket in different places to place 10 sets of computer prints stamped with good with the seal (good with the integrity of the shopping assured), such as to find a set of, you can go to the service desk in exchange for a prize valued at 50 yuan. If you can find all the sets, you can go to the service counter to exchange for a prize worth 50 yuan. (Each person is limited to find a set)

Activities with: merchandise administration department to arrange the details of promotional activities purchasing center to organize the product and contact the supply of goods to arrange promotional activities operation department to implement the activities of the plan planning center to develop programs and implementation of the advertising program

Advertising support:

1, xx radio and television newspaper (1 issue)

2, xx daily newspaper, the evening paper in the middle of the sewing (3 issues published 2 days in advance)

2, xx daily newspaper, the evening paper (3 issues) Issue 2 days in advance)

3, the store pop realm, according to the work of the China Consumers Association deployment, combined with the actual situation in our province, the campaign.

Second, the main, the organizer

Organizer: xx Provincial Committee for the Protection of Consumer Rights and Interests

xx Provincial Administration for Industry and Commerce

Undertaker: xx Quality Newspaper Life Weekly

Third, the activity time and place

Activity time: March 15 (all day).

The location of the event: the north half of the city sports center.

Fourth, the activities of the planning, steps and methods

(a) the planning of activities:

1, the organizers to determine the program of this event;

2, the activities of the pre-proposed March 12-xx days, three days in the media release of public service announcements, highlighting the theme of this year's year "Integrity? Rights", for 3, 15 on-site activities to create momentum;

3, in the pre-event, the organization of relevant media on the provincial Consumer Council's main leader of the interview, highlighting the publicity of the year's theme, the focus of this year's consumer rights and this year's provincial Consumer Council's main work;

4, to assist the Provincial Bureau of Industry and Commerce in the Consumer Protection Division on March 13, held a 315 commemoration of the activities of the news Briefing. At the meeting to inform the provincial Consumer Council's "20xx year consumer complaints ten hot spots" and 315 commemorative activities.

(B) the organization and implementation of activities:

1, the organizer issued a notice to the relevant enterprises to organize activities;

2, the organizer is responsible for reviewing the activities of enterprises to participate in the product advertisements, the content of promotional materials, to eliminate counterfeit and shoddy products into the field;

3, by the organizer is responsible for organizing the activities of the preparatory work;

4, the opening ceremony is to be invited to the Provincial People's Government of the People's Republic of China. Knowledge, consumer guidance and other publicity boards;

6, by the provincial consumer to participate in the activities of the enterprise issued by the "2014" year consumer rights designated contact enterprise "certificate, bronze medal;

7, in the field of exhibitors in the distribution of special publications and annual theme of the exhibitors' promotional materials;

8, in order to enliven the atmosphere of the site, will be after the opening ceremony of the cultural performances (program content to be determined);

9, set up at the scene of the medical rescue (epidemic prevention) station, consumer advice desk;

10, the organization of security, fire, epidemic prevention, medical and other departments to enter the relevant work.

1, the purpose of the promotion:

1, to enhance the store in this community to know, expand awareness.

2, to attract new customers to the store.

3, to encourage old customers to introduce new customers, to stimulate repeat purchases of old customers.

4, stimulate the store transaction.

5, to enhance the store sales, increase new customers.

Second, the promotion form:

Third, the material preparation:

1, free optometry card (need to make their own) 1000.

2, banner (banner) 1. (Hanging in front of the store)

3, pop poster 2.

4, a number of small gifts.

Fourth, the date of the event:

Fifth, the activities of the implementation of the rules:

Free optometry card should be printed in the activities of the beginning of a few days before the completion of the staff to go out and take turns in front of the school or the nearby neighborhood distribution.

Notes on the distribution of optometry cards:

1, the target customer group lock: the focus is on customers with glasses, age level is not limited.

2, should be distributed with a smile, sincere attitude, the customer agreed to send the card to each other.

3, the card has customer information to fill in, try to persuade customers to fill in details such as name, contact number.

4, specific words such as: Hello! Our eye glasses chain store recently launched a free vision test

In order to better improve the effect of salon promotions, establish the external image of the salon, salon promotions program has become the focus of the businessmen to review. Beauty salon promotional activities program is the crystallization of the wisdom of the planners, is the salon marketing activities scientific rationalization of the summary of the development. Here for you to prepare a beauty salon promotional activities program, I hope to bring you some promotional ideas.

Beauty salons lack systematic training, especially sales. Crossing the river by touching the stone is a scenic line of Chinese beauty salons, either to do mindset adjustment, or sales skills enhancement, or case-by-case store management, or a fancy terminal will be. All of this is a part, not a system. Just partial, not comprehensive. Just tactical, not strategic. Just immediate, not long-term. Just a headache, not the overall improvement.

A store is well run, why not open a second store. Why would you use a big store to raise a small store. Why do bigger, more people, will feel overwhelmed, left and right. System, or system, the lack of system engineering is a salon imperative. The future success of the beauty salon is to rely on a set of systems, rather than relying on a little smart, the system determines success or failure.