Traditional Culture Encyclopedia - Traditional stories - What is the format of corporate publicity copy?
What is the format of corporate publicity copy?
The format of corporate promotional videos is generally:
Brief introduction of the enterprise, a high-level general description of the enterprise and its brand;
Introduction of enterprise products or services: highlighting advantages and values;
Description of enterprise honor and qualification: highlight enterprise level and operation height, and promote audience recognition and trust;
R&D and Enterprise Innovation Ability: Reflecting Enterprise Development Potential;
Vision and values of the enterprise: explain the values and development goals that the enterprise adheres to, so that the audience has * * * voices and expectations.
Enterprise standard advertising language or brand image recognition: strengthening audience memory.
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