What are the classifications of teahouse patterns?

Necessary decoration of the teahouse will help to create a warm feeling and make the business more prosperous. However, the decoration of teahouses and cafes should be simple, and it is not advisable to use reflective materials or carve complex graphics, otherwise it will give people an impetuous feeling. Let's take a look at the decorative design pictures of characteristic teahouses and learn about the classification of teahouses.

Teahouse:

Features:? This kind of teahouse is dominated by traditional tea drinking customs, which highlights the strong tea culture atmosphere. For groups with high economic income and cultural level, it requires higher quality of employees, especially those who are proficient in tea art and tea ceremony.

Advantages: it doesn't need too many business places. The best policy of teahouse is small and exquisite, easier to manage, higher profit rate and smaller total investment. Cultural atmosphere can make operators look elegant.

Disadvantages: the customer base is single and the total number of customers is small. Although the profit rate is high, it is difficult to grasp the passenger flow. Expanding the customer base depends on the social public relations ability of operators, and the quality of operators is also high. The cultural level and consumption concept of consumer groups in cities have a great influence on this kind of teahouses.

This kind of teahouse is popular in Beijing, Fujian, Central Plains and other areas. )

Society comprehensive tea house

Features: the biggest feature of this kind of teahouse is "casual"; "A bowl of tea", "a pot of tea" and "a cup of tea" are not limited; No matter whether customers are old or young, educated or poor in income, they can spend three yuan, five yuan, ten yuan and one hundred yuan. Teahouses operate in diversified ways. Guests can listen to go to the opera, eat noodles, wipe shoes, even get a haircut and play cards in the teahouse, which can be said to be a small leisure society.

Advantages: Folk customs and leisure atmosphere are strong, suitable for most people in China. Wide customer base, low investment in decoration, cost saving and extensive management. If it is located in the downtown area of a big city, the business will not be too bad and the business risk will be small.

Disadvantages: The required site area is large, the business environment is noisy, and the customer level is uneven, which is easy to cause contradictions. Good coordination ability and good relationship with public management departments are needed. Although the turnover will not be too low, the profit rate is not high, and operators often lack a sense of accomplishment because the project is not elegant enough.

(This kind is represented by some teahouses in Chongqing and Chengdu)

Buffet tea house

Features: The self-contained teahouse draws lessons from the traditional tea ceremony in the Tang Dynasty, with tea as the medium, supplemented by all kinds of dried fruits, fruits and local snacks, which are placed in the teahouse hall, freely selected and priced according to the position. Some teahouses also provide some simple staple foods, so that customers can eat their stomachs and drink good tea.

Advantages: huge customer base, appealing to both refined and popular tastes. Even customers who don't like tea may consume because they like snacks or fruits and can relax at the same time (especially female guests). For the guests, not only can they enjoy tea for leisure, but also their appetite is wide open, and their consumption is clear and affordable. Why not? Even if they treat, they have a bottom in their hearts and are tempted to spend. Because of self-service consumption, they can also save labor costs, and the scale can be large or small.

Disadvantages: Operators must learn to manage, or have expert managers, learn to control costs, improve systems and standardize operations, otherwise there will be risks. (This kind of teahouse has strong adaptability, represented by the teahouses in Hangzhou and Shanghai)

Hybrid tea restaurant

Features: This kind of teahouse is often a combination of Chinese teahouse and Chinese catering, or a combination of tea drinking and western food, with a strong catering atmosphere.

Advantages: in a word, you can eat and drink, and the service is more humanized. Especially in some small counties, customers are not used to drinking tea alone, and often drink tea after eating. In cities where the custom of drinking tea has not been popularized, it is more adaptable and has a large profit margin, and it is relatively easy to recover the investment cost.

Disadvantages: Because this kind of teahouse is in the early stage of tea drinking custom, its business vitality is not long, which is a short-term effect. With the improvement of tea drinkers' requirements for tea drinking environment, it is easy to be eliminated by the market.

This kind of teahouse is popular in Anhui, Hunan, Hubei and small counties in central China. )

Modern tea ceremony hall

Features: This teahouse combines the business model of coffee shops in Hong Kong and Taiwan, mainly providing tea, as well as various fancy drinks, juice drinks, foreign wine, etc., supplemented by business packages. Western-style catering (such as steak) is fashionable in service and modern and elegant in decoration.

Advantages: Because the customer base is mainly aimed at white-collar workers, and these groups have stable income and pursue fashion, lasting consumption power, easy to consolidate the customer base and relaxed and harmonious management atmosphere, this model represents the fashion of contemporary teahouses, which is deeply loved by young people and has great room for development.

Disadvantages: Because there are few white-collar customers in small cities, it is only suitable for opening in large and medium-sized cities, and the urban population should be young.

This kind of teahouse is mainly popular in economically developed cities such as Shanghai, Hangzhou and Shenzhen. )

Theme tea house

Features: this kind of teahouse takes tea as the medium, but its business theme is outside tea. For example, some teahouses are used as business premises to collect and sell antiques; Some teahouses sell tea sets and leaves; Tea parties of certain groups will form club-style teahouses (such as blind date teahouses, dating teahouses, friends teahouses, and fishing enthusiasts teahouses). This teahouse should not be too big.

Advantages: Limited space can do unlimited business, operators' personal interests can be combined with teahouse management, teahouse space can be fully used as a display platform for other projects, and the theme is substantial and clear.

Disadvantages: It may not be easy to absorb the consumption of ordinary customers.

The above is all the introduction about the decorative design pictures of characteristic teahouses and the classification of teahouse modes, hoping to bring help to everyone! Teahouses are places for customers to relax, entertain and talk. What is needed here is a comfortable environment and a relaxed atmosphere, where people can express their feelings and enjoy the happiness of friends' gathering and the aroma of tea. People often want to go where they feel comfortable or interesting.

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