Internet business plan template format

Internet Entrepreneurship , what are some of the business ventures that can be recommended. What are some good business projects to start a business on top of the Internet is possible. Here is what I have organized for you about the Internet business plan template, to give you as a reference, welcome to read!

Internet business plan template Chapter 1

Table of Contents

Chapter 1 : Abstract ......................................... 2

Chapter 2 : Company Introduction ..................................... 4

Chapter 3 ：Products and Services ..................................... 7

Chapter 4: Market Analysis .................................... 13

Chapter 5: Marketing Strategy .................................... 18

Chapter 6: Financial Plan .................................... 23

Chapter 7: Risk Analysis and Countermeasures ............................... 32

Chapter 8: Website Planning .................................... 33

Chapter 9: Conclusion ........................................ 34

Chapter 10: Appendix ........................................ 35

Chapter 1 Abstract

I Purpose and Business Model

Tianxing Network Information Service Company is a new type of e-commerce company, whose purpose is to provide professional and detailed online software services and leisure and entertainment club information query services based on the network. By providing professional, convenient, personalized and fashionable new services, we strive to meet customer needs by taking convenience as the guide and customer satisfaction as the goal, and gain profits through various profit-making modes and create famous brands.

The company is a company in the founding stage, the initial development of Guangzhou as a base, services for two target groups: information query services mainly for high-level business people, white-collar workers and young people Hobby fashion entertainment consumer groups: online software services mainly for small and medium-sized entertainment clubs. The company strives to provide customers with the most accurate, fastest, warmest and most thoughtful network services, thus promoting public entertainment consumption and driving the economic development of Guangzhou.

Second market positioning

In the company's purpose, we have positioned the company's target market for the two general directions of the market, one for the query service information providers? Leisure and entertainment industry clubs; the second is for the majority of the need to carry out information query service consumer groups.

Leisure and entertainment clubs for this market positioning, our services mainly include the provision of enterprise yellow page links, publishing the club's special services and other information; network advertising; recommended business; online software services. The survey shows that the informatization of the leisure and entertainment service industry is very low, which makes it impossible to reduce the cost of office operation, which affects the expansion of the business model of the enterprise. The services provided by the company for leisure and entertainment clubs help to achieve the company's win-win and even multi-profit goals.

For the information query service consumer groups, we provide a variety of information on leisure and entertainment query, the target market positioning in the enthusiasm for entertainment, have a certain economic base and have modern communication tools on the consumer groups. Already data show that with the continuous growth of the economy, people's living standards continue to improve, more and more people tend to spend their leisure time to a variety of leisure and entertainment facilities or venues, and as long as the economy continues to move forward and the further impact of the communication culture, the consumer groups in this market will become more and more, especially those who love the new wave of fashion and optimistic people.

Our services

Through the reasonable segmentation of the market, the company's services will also be provided to customers in the two target markets. Here, we will briefly introduce two of our specialty services, while other specific services are described in Chapter 3, Products and Services.

Specialty services? Information Query Service:

★ The current situation of the entertainment facilities and venues query business

To provide the current number of customers in the entertainment venues, the query of the use of resources, etc. Through the backstage database with the entertainment clubs, we can provide information on the current situation of the entertainment facilities and venues. Through the docking with the backstage database of each entertainment club and the support of online software services, to realize the information **** enjoyment, the customer can know at the first time through the query of an entertainment club whether there are empty seats, empty rooms, idle facilities and other immediate business conditions.

★ A full range of entertainment facilities and clubs in an industry comparison query business

To provide the industry's entertainment will be detailed information, including the types of services provided, fees, etc.; while providing the industry's entertainment features comparison, so that customers can better choose the clubs for themselves. The business focuses on online click query.

In order to make the company's featured service development space is greater, we need to establish information systems with more entertainment clubs

Connection, even if its dynamic information, but between small and medium-sized entertainment clubs can not realize the problem of informatization, the company withdrew from the opening of yet another highlights of the service is specifically for the entertainment clubs, the company's initial estimate, the service will be the company's strategic development of an important part of the future, but also an important component of the company's profitability. The company initially expects that this service will be an important part of the company's strategic development in the future, as well as an important source of profit for the company.

Highlights? Online software service: The company has developed an online information management system for small and medium-sized entertainment merchants who do not have information technology. Businesses operate their own information systems online through the Internet, which not only eliminates the high cost of developing large-scale information systems, but also eliminates the huge management costs such as usual system maintenance, thus helping enterprises to realize E-based management and improve their competitiveness and labor productivity. At the same time, the company can through the enterprise's online information system, at any time to understand the business situation of the enterprise, so as to lay a solid information foundation for the information query service, to achieve a multi-win. Online software services a number of large foreign vendors are optimistic about the field, including Microsoft, Google and Salesfore.com, etc., and China in the field is not yet very mature technology, fewer competitors, and very promising.

Competition

In the information query industry, our competitors are related to the positioning of the industry's related websites, such as: China Tonight, Guangzhou Life Easy, and so on, as well as including the current widespread use of the 114, 160 query service will also become our competitors in a certain market segment. Because we adopt a new and convenient way of inquiry and configure a professional and detailed database, we are fully e-commerce-oriented and brand new in terms of our business mode. By combining with a variety of modern communication tools and methods, we have two advantages, one is to save the customer's time costs, customers can get the fastest access to the information they need at any time and anywhere; the second is to help customers understand the full range of entertainment facilities and venues in the city of Guangzhou, so that they can target their consumption, effectively reduce their expenses, to obtain the maximum consumer surplus, and to realize the true meaning of the mutual benefit.

In terms of online software services, since this field is still in its infancy in China, there are relatively few and immature competitors from the outside, so competition in this area can be disregarded.

V Team Advantage

Our team is composed of some excellent students from various colleges of Sun Yat-sen University, mainly from e-commerce, financial investment, marketing, human resource management, public **** relations, computers and other majors, so we have a better management, technology theory foundation in all aspects of the company's management framework

.

Team members in the academic aspects of the achievements are: to assist the teacher to participate in the "economics of e-commerce", "e-commerce case study" and other textbooks; to assist the teacher to complete the academic papers and published in the "Management World" and so on.

In addition to the rich professional knowledge, many team members have a lot of social work and practical experience, some have been recommended to the Sina Guangdong branch internship, participated in the development of the backend management system of the Sina Guangdong campus board, and undertook most of the webpage production work. Some of them have been interned in the finance department of Procter & Gamble's Guangzhou branch and have performed well.

Internet business plan template 2

First, the market demand

With the development of electronic information and globalization, online games based on computer information as a new sunrise industry rapidly prevalent in the world. 2008 China's only inland network game market share has exceeded 20 billion, and now still continue to maintain more than 20 percent increase.

And a variety of online games, especially large-scale online games such as Warcraft, CF, etc. are inseparable from the game equipment, game props, etc., and often these props are required to spend a certain amount of currency to buy, for these network of virtual currencies most of the players do not have enough time and energy to get, so they prefer to use the currency to buy the goods in the game, and so the network of virtual currency has its own significance. The currency has its own value.

In order to meet the market demand for rich games, our company to promote the development of online games as a guide, to the credibility of the first, fast service for the purpose of the development of the player's mind trustworthy virtual currency traders. And we endeavor to develop our company into a dominant enterprise in domestic online game currency trading and lead China's network industry to the international market.

Second, the company

1, the company

xxx company is a service to the majority of online gamers Internet company, its purpose is to the Internet as a basis, with professional technology and services and the company's supreme credibility to provide players with a variety of online game currency. The company mainly acquires online game virtual currencies from various small and medium-sized workstations, and then provides players with guaranteed and trustworthy services of cash Ruihuan online game virtual currencies. The business is mainly to boutique online games such as "Warcraft", "CF", "EVA", etc., and at the same time to provide other non-major online games, in order to facilitate the players of different games.

2. Company Management

Shareholding Institution: full shareholding plan. Management shareholding 60%, employee shareholding 40%, of which the employee shares of the key backbone of the staff to provide a gift of employee shares and other measures to incentivize. The future development of the company will have to change according to changes in development and market demand to change the strategy.

Management:

1, the marketing department: mainly responsible for grasping the market opportunities that exist, good at capturing the network market development direction of dynamic information, to analyze it, and can be to the market to promote the company's latest business development. The department staff need to be flexible, strong analytical skills, have a certain marketing experience.

2, the diplomatic department: mainly responsible for the harmonization of the company and the harmonious relationship between the network game, and negotiate with the various network game workstations, and strive to acquire the game currency at the lowest cost, and at the same time is responsible for contacting a number of companies that intend to alliance the company. The department requires the personnel of the eloquent, good mind, at the same time need to have a certain good manners, temperament.

3, sales and technical departments: mainly responsible for direct communication with consumers, to understand the dynamic information of consumer demand, and is responsible for the development of network service programs. This requires staff to have a certain game technology experience and professional computer technology, good reputation, good service attitude.

4, decision-making department: mainly responsible for analyzing the company's relevant revenue, according to the market to develop relevant company development policy.

5, financial department: responsible for managing the company's financial, salary allocation, capital turnover and other issues.

Regardless of which department, as the management of network game workers, need to have a strong sense of motivation, and contact with more than two large-scale network game and the network industry has a general grasp, while the professional ethics to keep their promises, follow the company's purpose concept.

Third, the operation of the funds

1, is expected to attract investment

In order to achieve long-term stability of the business objectives, the project hopes to xxxx the end of the year to obtain 5 million yuan of venture capital. This includes preliminary start-up costs, market development, advertising, media activities and working capital.

2, return on investment

By analyzing the market demand, it can be expected that the company in the normal operation of the sales target to be achieved, the venture capital investment in this investment will be gradually in accordance with the agreed share distribution policy for dividends. At the same time, at the end of xxxx, the two sides can be in accordance with the transfer of shares in accordance with the agreement between the two sides to negotiate, the venture capital profit exit, or through the share repurchase, the Company with its own funds to repurchase the shares of the venture capital, the venture capital profit exit.

Fourth, the core of the business

The Company mainly serves customers with different games in different roles on the way of customer communication. Customers in our website to place an order, and through the bank card or by our company to send a gift certificate to pay, the amount of money to the role of our company in the game in the specified time to pay for the virtual goods ordered by the customer.

V. Marketing strategy and plan

1. Establish a company web page to advertise the company's business. Because the company as an initial stage of the company, the development of advertising is indispensable. By setting up our webpage, players can buy game equipment directly from our company through the internet.

2, to college students and Beijing schools near the Internet cafes, these people are as the amount of online games as the main crowd, so first of all, we need to promote the company's success in this business. And strive to alliance certain large Internet cafes.

3. Expand business outlets. The company's initial Beijing schools as the center, according to the relevant changes in the market and the stability of the company's revenue, the company will be Beijing as the center of the proliferation of outward. The company will mainly spread to the areas where the network is popularized, so that the company will gradually develop into a major national game virtual currency exchange service company, and march to the foreign market.

4, strengthen the marketing publicity. On the basis of the completion of the relevant marketing objectives, to increase marketing and publicity, through the professional media, local newspapers, radio stations, networks and other media, to promote the company's service objectives and service reputation, to enhance the company's visibility.

Sixth, market competition and risk

At present, the best enterprise in this industry is IGE, but it thinks that the profit margin of the current domestic market is too low, so the target is mainly set in foreign countries. Therefore, the competitors are mainly small sites. But because these suppliers are more decentralized is still in the form of small workshops workstations, small scale, low profits, and the reputation is not guaranteed, players have the will to buy but do not rest assured. We have purchased virtual currency from small workstations at a certain price, and with the company's reputation as a guarantor, we provide players with a reliable cash-for-virtual-currency service.

Possible business risks:

1, management risk: as an initial network service company, we are aware of their own management deficiencies. At present, weak management is the biggest risk faced by our company at the initial stage. Especially in the strategic planning, human resource management, marketing management is a lack of talent. For this reason, our company has decided to set a specific time of the year as a management training day. In the management and staff to carry out quality awareness, job professionalism awareness training, improve the management system, improve incentives, hiring senior management personnel and other means to minimize management risks.

2. Reputation risk: Maintaining the company's reputation is an important tenet that every employee in the company must abide by.

But players may not believe it initially. This requires us to publicize the company's business through formal means, and at the same time require employees to have good professionalism when communicating with players.

3, the risk of insufficient supply: because the company is based on online games, through the provision of a variety of game virtual currency to get profits. The lack of information on the online game market, the lack of currency acquisition from the game workstation will affect our company to the players can not normally provide services and even damage the company's reputation.

For this reason, our company must take active negotiation of the main domestic game workstations, expanding the width of the supplier, and at the same time, due to the flexibility of the network market, we must always pay attention to the development of the network market, can effectively avoid and solve the supply risk.

VII. Conclusion

The development of this plan is to facilitate investment in people who want to quickly understand the basic situation of the company and the development of financial planning and product marketing details are not detailed, if you are interested in our company can provide further in-depth information for the two sides to discuss cooperation matters.

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