Traditional Culture Encyclopedia - Traditional stories - The nine basic modules of the business model canvas are
The nine basic modules of the business model canvas are
1. Customer Segmentation: Segmenting the market into different customer groups, identifying needs as well as target customers.
2. Value proposition: describes how the product or service can create value for the customer, solve the customer's problem or fulfill the customer's needs.
3, channel: to determine the product or service sales channels, how to market and publicize, as well as the design of the sales process.
4, customer relationship: the interaction between the enterprise and the customer and the relationship, can be personalized customization, rapid response or differentiated services, etc..
5, revenue sources: to determine the profit model of the business, including cash sales, advertising revenue or subscription revenue.
6, key resources: the resources needed by the enterprise in order to operate and realize the business model, including personnel, finance, technology, brand, logistics, etc..
7, implementation activities: operational activities and business processes carried out by the enterprise, including procurement, production, marketing, logistics, etc..
8, partners: enterprises and other enterprises, institutions, individuals or organizations to cooperate, *** with the realization of business objectives.
9, cost structure: the cost and investment required by the enterprise in the process of operation, including labor, hardware, software, logistics, marketing and other costs.
Nine modules help companies to fully grasp their business model and make better business operations and business decisions.
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