Traditional Culture Encyclopedia - Traditional stories - What are the problems in b2c?
What are the problems in b2c?
1. Limitations of improving business processes
Although some enterprises can improve their business processes more effectively by using e-commerce technology, in many cases, some business processes can be better completed by using traditional business activities, but these business processes cannot be improved by implementing new technologies. Products that consumers are willing to touch and carefully examine will be difficult to sell through e-commerce. For example, if you can't see or touch fashionable or perishable foods (meat or other agricultural products) with your own eyes, consumers are reluctant to buy them.
Retailers have accumulated many years of working experience in creating a good shopping environment for customers to buy. The design, layout and merchandise placement of stores are called sales planning. Retailers have also mastered a lot of sales skills, and can find customers' needs and find products or services that meet these needs. These sales planning and promotion skills are difficult to achieve through electronic links.
Generally speaking. For those commodities that require personal sales skills (such as real estate sales) or those whose personal suggestions have a great influence on the valuation (such as high-end fashion, antiques or perishable food), it is more suitable to sell through traditional commercial channels. That is to say, under the existing technical conditions, some business processes in commerce cannot use e-commerce.
2. The online shopping experience is not strong.
Based on traditional consumption habits, consumers are more inclined to see physical and experiential consumption, and still have doubts about virtual online shopping. Because when shopping on B2C e-commerce websites, consumers often have some bad experiences: distrust of virtual stores, overly technical interactive interface, long time to find the goods they need, and the video and text information provided can't make consumers make up their minds to shop. Furthermore, in the physical world, sellers can shape the personality of goods through various display methods, but it is difficult to do it online. The advantages of the physical world will stimulate consumers' impulse shopping desire, thus prompting consumers to buy goods directly.
In addition, consumers can't experience any shopping atmosphere in the virtual store. Compared with traditional shopping malls, they can't see the rolling crowds and dazzling entertainment and leisure facilities, and often can't hear bright background music.
3.B2C e-commerce websites lack interactive and personalized customer service.
At present, judging from the service function of B2C e-commerce websites, especially in customer service, the innovative spirit is particularly lacking. Most B2C e-commerce websites offer similar service functions. Because this kind of website lacks novelty in service function, the quality of service is the same for customers: nothing more than leaving messages on BBS, sending emails for consultation, telephone consultation and so on. Therefore, customers pay more and more attention to the price of goods, which leads to B2C e-commerce websites often attracting popularity in the form of price war. From this, we can imagine that customers are naturally not interested in such B2C e-commerce websites, and the fact proves this point: among the members of Amazon, the world's largest B2C e-commerce website, less than one tenth of consumers are active in transactions. It can be seen that B2C e-commerce websites that lack interactive and personalized customer service are not attractive enough to customers, and they do not have comparative advantages in cultivating customer loyalty.
4. The utilization rate of B2C e-commerce in traditional enterprises is relatively low.
Among the 800 domestic shopping websites engaged in B2C e-commerce, nearly one-third have traditional retail business, and two-thirds are pure online stores. This situation is just the opposite of foreign countries. For example, two-thirds of online stores in Europe are traditional retail businesses. It shows that the traditional retail industry in China is not very active in developing its business through the Internet. In this way, pure B2C e-commerce websites have no competitive advantage compared with traditional retailers in terms of commodity prices.
What are the problems in the development of b2c in China and how to solve them? First, infrastructure is weak.
Mainly manifested in narrow broadband, slow speed, unstable implementation, high tariffs and so on.
Second, the level of enterprise informatization is low.
In particular, small and medium-sized enterprises generally do not pay enough attention to informatization from the ideological understanding, resulting in small investment, slow procedures and lack of corresponding talents and investment.
Third, the standards and legal environment are not followed up enough.
Network marketing, electronic signature, electronic contract, electronic invoice and many other links involve information industry, circulation industry, financial industry and many other fields, and these industries all need relevant standards and legal norms to coordinate their implementation.
Fourth, the means of payment is not perfect.
Although there are many online payment methods that match enterprises and banks, the corresponding payment system and credit system are still not understood and accepted by most people.
Five, the logistics development is not mature
At present, China's e-commerce supply chain, transportation chain, information chain, service chain and other supporting links are still very imperfect.
The development of intransitive verbs in China is unbalanced.
Mainly due to the unbalanced economic development in China, e-commerce started early and developed rapidly in economically developed areas such as Beijing, Shanghai, Guangdong and Zhejiang. However, it is relatively backward in the remote areas of the central and western regions where the economy is relatively backward, and there is an obvious imbalance in development.
What are the obstacles to the development of B2C in traditional retail industry? The main problem lies in two aspects. One is the price conflict between online and offline. The other is e-commerce technology and talents. If we can overcome these two points, it will be appropriate! Baoruitong Mall, where I work, has just been online for almost a month, and I found these two main problems, which are difficult to solve.
Security Problems and Countermeasures of B2B, B2C and C2C Websites. Different websites have different security issues, which should be specific to the website. See if there are any problems and list the countermeasures.
What do you mean by B to B, B2C and C to C? B to B- business model: from enterprise to enterprise, both buyers and sellers are enterprises.
C to C- business model: from customer to customer, both buyers and sellers are individuals, that is, direct transactions between individuals.
B to C- Business-to-customer, where the seller is a company and the buyer is an individual, mainly refers to retail business.
Is there a difference between B2B and B2C channel conflicts? Urgent! B2B is business to business, and 2 is the homonym of to, that is, enterprises exchange products, services and information through the Internet. Alibaba, for example, is a leader in this industry in China and even in the world.
B2C means business to customers, that is, business to consumers. In China, Joyo. Com and Dangdang. Almost two parts of the world have strong com. Now there seems to be a shopping center in JD.COM with great development potential.
C2C is a customer-to-customer transaction, that is, a person-to-person transaction. Taobao, a household name, is the most famous in China at present. In addition, Tencent has won a certain market share by relying on its massive registered users. That is, pat the net
What's the difference between B2B and B2C? Briefly explain that B2B is business to business and B2C is business to customer. Their business models are different. At present, there are many e-commerce companies doing B2C in China, but the future development prospect is that B2B will be popular.
What's wrong with hbase? Hbase has developed rapidly in recent years and has been widely used, but its existing problems can not be ignored.
Native HBase does not support indexing, while NoSql database takes indexing support as its basic function. The query method is single, and only data reading and writing based on primary key and range query are supported. Data filtering of non-primary key columns can only be done by inefficient processing of filters. If users create indexes from the client, they need to maintain the index table themselves. HBase also does not support cross-bank or cross-table transactions, and the complex logic of data rollback when operation conflict leads to failure needs to be completed by users themselves!
What's the difference between B2O and B2C? B2O: It can be understood as a mode of enterprise network marketing. There will be a third party between enterprises and consumers as a regulatory review body. For example, Nike sells as a merchant through JD.COM, while JD.COM has an audit and evaluation mechanism. If there is something wrong with the product, consumers will give feedback to JD.COM, and JD.COM will give feedback to manufacturers and other similar sales models.
B2C: It is simpler and clearer. It refers to the regular online retail, which is a kind of direct consumer-oriented marketing. For example, Taobao Tmall's self-operated shopkeepers are not involved in sales, and product problems are directly fed back to the merchants.
If not from the aspect of e-commerce system, my personal understanding is:
B2O is equivalent to shopping mall sales.
B2C is equivalent to factory direct sales.
- Related articles
- Braised eel
- It is crowded with tourists every day. Among the eight busiest pedestrian streets in China, which one attracts you the most?
- Clothing event marketing excellent planning program (sales clothing planning event program)
- What are the most effective temples in Hebei?
- What are the advantages and disadvantages of various printers?
- Why is Ghost Blade so popular?
- Dunhuang frescoes are painted with what medium to adjust the color?
- Recommendation of tourist attractions in Macheng, Hubei Province
- UEFi startup option disappears after HP notebook enters bios.
- What is the right gift for moving to a new house?